Results 121 to 130 of about 88,756,655 (348)
Vulnerable consumers: marketing research needs to pay more attention to the brain health of consumers. [PDF]
Javor A, Koller M, Lee N, Breiter H.
europepmc +1 more source
Endosomal Escape of siRNA Polyplexes: A Molecular Dynamics Perspective on Underlying Mechanisms
Molecular dynamics simulations reveal distinct endosomal escape mechanisms of siRNA nanoparticles, ranging from electrostatic membrane attachment to hydrophobic membrane fusion. Hydrophobic residues and anionic endosomal lipids emerge as key determinants of membrane disruption, linking molecular interactions to experimental delivery performance and ...
Katharina M. Steinegger +5 more
wiley +1 more source
The Development and Current Trends of Digital Marketing and Relationship Marketing Research
New information and communication technologies have transformed the ways businesses communicate and maintain relationships with their customers.
Le, Dung +9 more
core +1 more source
Antisolvent Vapour‐Assisted Crystallization (AVAC) enables controlled perovskite crystallization through precisely metered antisolvent vapour, eliminating liquid antisolvent waste. Compatible with roll‐to‐roll (R2R) slot‐die coating, AVAC produces uniform, pinhole‐free films with enlarged grains, delivering efficiencies of 18.3% for R2R fabricated ...
Narendra Pai +11 more
wiley +1 more source
Endogeneity bias in marketing research: Problem, causes and remedies
Endogeneity bias represents a critical issue for the analysis of cause and effect relationships. Although the existence of endogeneity can produce severely biased results, it has hitherto received only limited attention from researchers in marketing and ...
Ghasem Zaefarian +3 more
semanticscholar +1 more source
Neuromarketing in Market Research
Neuromarketing is a fairly new discipline that combines behavioural psychology, economics and consumer neuroscience. With the help of different techniques, such as functional magnetic resonance, electroencephalography, positron emission tomography, eye tracker etc., it measures respondent’s reaction to different stimuli.
openaire +3 more sources
MARKETING RESEARCH REGARDING FACULTY-CHOISE CRITERIA AND INFORMATION SOURCES UTILISED [PDF]
Today, marketing is essential to any educational institution of higher education, so much as it is imperative that the needs of potential candidates to be identified and satisfied in a manner which will generate long-term effects (post-graduation), may ...
TÎRCA Alexandra-Maria +2 more
core
Role of the Recombination Zone in Organic Light‐Emitting Devices
This review summarizes the critical role of the recombination zone in organic light‐emitting diodes (OLEDs). We highlight that broadening the recombination zone in OLEDs based on emissive layers with balanced charge transport and high photoluminescence quantum yields provides a promising route toward achieving both long operational lifetime and high ...
Yungui Li, Karl Leo
wiley +1 more source
Traditional products – vectors of sustainable development on the regional and national markets
Traditional products represent an important component of the Romanian culture, of the Romanian identity, of the national heritage. In order to succeed imposing over fakes on the market, this product’s regime must be very well defined and regulated by ...
Georgică Gheorghe +2 more
doaj
Control variables in marketing research
In empirical marketing research that does not rely on fully randomized experiments, control variables are an important tool to rule out rival alternative explanations for the observed relationships.
M. Klarmann, Sven Feurer
semanticscholar +1 more source

