Results 11 to 20 of about 102 (102)
Marketing Social Responsibility [PDF]
SSRN Electronic Journal, 2010 We analyze the marketing strategies of vertically differentiated firms when consumers observe their performance on corporate social responsibility (CSR) and firms simultaneously decide the price, advertising intensity and the investment in CSR. While advertising increases consumers’ perception of product quality, CSR is introduced as “an observable and
Banerjee, Sumitro, Wathieu, Luc
openaire +2 more sources
On the social structure of markets [PDF]
Cambridge Journal of Economics, 2006 Economic theorists have seldom discussed the social structures behind markets, even though market trading relies heavily on seller/buyer roles and personal relations among traders. This paper considers the structural basis of markets and proposes a layered approach which accommodates a wide range of competitive and relational trade within a definition ...
openaire +3 more sources
Marketing Social Marketing in the Social Change Marketplace [PDF]
Journal of Public Policy & Marketing, 2002 Social marketing faces significant barriers to growth because there is no clear understanding of what the field is and what its role should be in relation to other approaches to social change. However, growth is possible through increases in social marketing's share of competition at the intervention, subject matter, product, and brand levels.
openaire +1 more source
Market Socialism or Socialization of the Market?
New Left Review, 1988 This article criticizes the approaches of Ernest Mandel and Alee Nove. The author holds that there are alternatives to the market and bureaucratic planning. She says that the price mechanism is an essential instrument for the coordination of a socialist economy; but that the mechanism should itself be socialized so that it will work in favor of ...
openaire +2 more sources
The Social Order of Markets [PDF]
SSRN Electronic Journal, 2007 In this article I develop a proposal for the theoretical vantage point of the sociology of markets, focusing on the problem of the social order of markets. The initial premise is that markets are highly demanding arenas of social interaction, which can only operate if three inevitable coordination problems are resolved.
openaire +5 more sources
The future of social media in marketing [PDF]
Journal of the Academy of Marketing Science, 2019 AbstractSocial media allows people to freely interact with others and offers multiple ways for marketers to reach and engage with consumers. Considering the numerous ways social media affects individuals and businesses alike, in this article, the authors focus on where they believe the future of social media lies when considering marketing-related ...
Appel, Gil +3 more
openaire +4 more sources
Social Interactions in the Labor Market [PDF]
SSRN Electronic Journal, 2011 We examine theoretically and empirically social interactions in labor markets and how policy prescriptions can change dramatically when there are social interactions present. Spillover effects increase labor supply and conformity effects make labor supply perfectly inelastic at a reference group average. The demand for a good may also
Grodner, Andrew +2 more
openaire +4 more sources
Supporting Survivor‐Centered Care Through Digital Health Integration
Pediatric Blood &Cancer, EarlyView.ABSTRACT Survivors of childhood cancer face barriers to receiving guideline‐based, long‐term follow‐up care. Two digital tools, Passport for Care (PFC) and Cancer SurvivorLink (SurvivorLink), address complementary gaps by enabling tailored survivorship care plan (SCP) generation, updating, storage, and sharing.
Jordan G. Marchak +15 more
wiley +1 more source
FEBS Open Bio, EarlyView.Bioscience students were asked for their opinions on the value and teaching of skills. 204 responded that teamwork, time management and study skills are necessary to reach University, that scientific writing, research, laboratory and presentation skills are taught effectively during their studies, while other skills are gained inherently through study ...
Janella Borrell, Susan Crennell
wiley +1 more source
Pathways and pitfalls: a qualitative study of student experiences in biomedical science education
FEBS Open Bio, EarlyView.Biomedical science students from underrepresented backgrounds face barriers including financial strain, disrupted laboratory access and cultural exclusion. Peer networks provide vital support when institutional systems are difficult to navigate. To create inclusive learning environments and achieve academic success, educators should blend active, hands‐
Olivia J. Russell +8 more
wiley +1 more source