Results 81 to 90 of about 1,158,519 (359)

Orchestration of the Marketing Strategy under Competitive Dynamics [PDF]

Constructing suitable marketing strategy and implementing it effectively is an art and science both like orchestration of a symphony. The discussion in this paper blends this analogy with the science of marketing demonstrating the levels of strategy ...
Rajagopal
core  

Built‐In Electric Field in 2D/2D LDH/Antimonene Heterostructure to Induce Stable β‐NiOOH at Ultralow Potential for Cost‐Effective Water Electrolysis

Advanced Functional Materials, EarlyView.
In this paper, a built‐in electric field (BEF) strategy is proposed to fabricate NiFe‐LDH/antimonene heterostructure as bifunctional electrocatalysts for oxygen evolution reaction (OER) and hydrogen evolution reaction (HER). The formed BEF generates a local potential that reduces the potential for the formation of β‐NiOOH, thereby enabling ultra‐low ...
Jingkun Wang, Xiaoning Li, Haojie Liang, Chenxi Zhang, Huayun Du, Ying Sun, Hui Li, Hongge Pan, Yuying Hao, Min Zhao, Tianbao Li, Tianyi Ma   +11 more
wiley   +1 more source

Pull Strategy: a Marketing Strategy Public Relations to Maintain Customer Loyalty [PDF]

, 2018
Customer loyalty is most important asset for every company. Customer loyalty gives company many benefits such as repeat purchase and recommendation to third party.
purwanti, A. (angel)
core  

Vat Photopolymerization of High Molecular Weight Polymer Latexes with Pseudothermoplastic Properties for Recyclability

Advanced Functional Materials, EarlyView.
A photocurable latex system enables high‐resolution vat photopolymerization of water‐dispersed thermoplastics, yielding pseudothermoplastic materials with recyclability. The formulation permits precise control over mechanical properties and supports reprocessing through conventional and extrusion‐based methods. Compatibility with two‐photon 3D printing
Jon Ayestaran, Xabier Lopez de Pariza, Fernando Vidal, Clara Vazquez‐Martel, Alodi Pascal, Siwei Yu, Miren Aguirre, Alshakim Nelson, Jose R. Leiza, Eva Blasco, Timothy E. Long, Robert Aguirresarobe, Haritz Sardon   +12 more
wiley   +1 more source

Nanofillers Reinforcing Biopolymer Composites for Sustainable Food Packaging Applications: A State‐of‐the‐Art Review

Advanced Functional Materials, EarlyView.
Biopolymers are sustainable, biodegradable alternatives to petroleum‐based plastics for food packaging. Its adoption is often limited by poor mechanical strength, barrier properties, and improved thermal stability through the incorporation of nanofillers.
Himakshi Baishya, Joydeep Dutta, Santosh Kumar   +2 more
wiley   +1 more source

The Influence of Market Competition on SMEs’ Performance in Emerging Economies: Does Process Innovation Moderate the Relationship?

Economies
Small and medium enterprises (SMEs) are vital to the economic development of emerging economies, significantly contributing to employment, innovation, and GDP growth.
Solomon Abekah Keelson, Juraj Cúg, John Amoah, Zora Petráková, Jacob Odei Addo, Abdul Bashiru Jibril   +5 more
doaj   +1 more source

THE IMPACT OF ENTREPRENEURIAL ORIENTATION ON SMEs PERFORMANCE IN GHANA: THE ROLE OF SOCIAL CAPITAL AND GOVERNMENT SUPPORT POLICIES

Jurnal Manajemen dan Wirausaha, 2020
The primary purpose of this study was to propose a conceptual framework on the impact of entrepreneurial orientation (EO) on SMEs performance in Ghana: The role of social capital (SC) and government support policies (GSPs).
Solomon Gbene Zaato, Mohammad Ismail, Sathiswaran Uthamaputhran, Wilberforce Owusu-Ansah   +3 more
doaj   +1 more source

Defining personnel marketing strategies

Business: Theory and Practice, 2019
The purpose of the study is to develop methodological basis as to the justification and selection of personnel marketing strategy based on logical analysis and systematic approach. The strategy is suggested to be developed taking into consideration external personnel marketing strategy and internal one.
Olena Gladka, Victoria Fedorova
openaire   +6 more sources

Ultrasoft Iontronics: Stretchable Diodes Enabled by Ionically Conductive Bottlebrush Elastomers

Advanced Functional Materials, EarlyView.
This work introduces a solvent‐free, ultrasoft, and stretchable ionic diode based on oppositely charged bottlebrush elastomers (BBEs). The BBE diode exhibits an ultralow Young's modulus (<23 kPa), a high rectification ratio of 46, and stretchability over 400%.
Xia Wu, Pengfei Xu, Zefang Zhang, Qi Yang, Xi Huang, Peng Pan, Xinyu Liu   +6 more
wiley   +1 more source

Surviving black swan: competitive intelligence and frugal innovation as panaceas to SME value creation during crisis

Cogent Business & Management
This study proposes mechanisms for firms to thrive in a turbulent business environment by investigating the mediating role of frugal innovation in the relationship between competitive intelligence and value creation.
Klenam Korbla Ledi
doaj   +1 more source