Results 251 to 260 of about 48,267 (261)

A Scientific Realism Perspective on Scientific Progress in Marketing: An Analysis of Theory Testing in Marketing's Major Journals

European Management Journal, 2016
Thomas P Kenworthy, John R Sparks
exaly  

Marketing-Theorie

2011
openaire   +1 more source

Markets, Theory of

2014
openaire   +1 more source

Marketing-Theorie

2009
openaire   +1 more source

Marketing Theory

2010
openaire   +1 more source

A Theory of Marketing

2006
openaire   +1 more source

Marketing-Theorie

2013
openaire   +1 more source

The Theory of Emotions in Marketing

Journal of Business and Psychology, 2001
exaly  

The Evolution of Marketing Theory in the United States and Europe

European Journal of Marketing, 1991
exaly  

The Theory of Markets

1999
Herings, P.J.J., van der Laan, G., Talman, A.J.J.   +2 more
openaire   +1 more source