Results 241 to 250 of about 48,267 (261)

Theory in Marketing

The Swedish Journal of Economics, 1966
Anders Lindström, Reavis Cox, Wroe Alderson, Stanley Shapiro, Anders Lindstrom   +4 more
openaire   +1 more source

Chaos Theory and the Dynamics of Marketing Systems

Journal of the Academy of Marketing Science, 1994
Ian Wilkinson
exaly  

Social Marketing Theory Development Goals: An Agenda to Drive Change

Journal of Marketing Management, 2019
Patricia David, Rachel Hay, Lynne Eagle
exaly  

Marketing Theory

2008
Pauline Maclaran, Michael Saren, Mark Tadajewski   +2 more
openaire   +1 more source

Theories of markets

2020
openaire   +1 more source

The Ordering of Marketing Theory: The Influence of McCarthyism and the Cold War

Marketing Theory, 2006
Mark Tadajewski
exaly  

Theories of markets

The Marketing Review, 2012
Diaz Ruiz, Carlos Adrian
openaire   +1 more source

Theory of Markets

1989
openaire   +1 more source

Stakeholder Theory and Marketing: Moving From a Firm-Centric to a Societal Perspective

Journal of Public Policy and Marketing, 2012
Gene Laczniak, Patrick E Murphy
exaly  

Theory of Markets

1995
openaire   +1 more source