Results 121 to 130 of about 18,203,904 (307)
Effects of a large-scale social media advertising campaign on holiday travel and COVID-19 infections: a cluster randomized controlled trial. [PDF]
Breza E +20 more
europepmc +1 more source
ABSTRACT Social inequity is increasing in Australia, often manifesting in entrenched locational disadvantage that requires place‐based responses grounded in local strengths, knowledge and participation. While community music programmes have demonstrated a range of positive social outcomes, their potential contribution to place‐based efforts addressing ...
Brydie‐Leigh Bartleet +6 more
wiley +1 more source
Regulating advertising in the presence of public service broadcasting [PDF]
Television advertising levels in Europe are regulated according to the Audiovisual Service Media Directive where member states of the European Union usually impose stricter regulation on their Public Service Broadcasting (PSB) channels. The present model
Wenzel, Tobias, Stühmeier, Torben
core
ABSTRACT Metal corrosion causes significant economic losses and safety hazards, underscoring the urgent need for effective, environmentally friendly corrosion inhibitors. In this study, an organic–inorganic composite inhibitor, chitosan–glucose–BN (CS–GL–BN) was developed to protect Q235 mild steel in a 3.5‐wt% NaCl solution.
Shanjun Xu +4 more
wiley +1 more source
Economic Factors Underlying the Unbundling of Advertising Agency Services [PDF]
This paper addresses a longstanding puzzle involving the unbundling of services that has occurred over more than two decades in the U.S. advertising agency industry: How can the shift from the bundling to the unbundling of services be explained and what ...
Mohammad Arzaghi +3 more
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Abstract Cortical bone expansion is an age‐related process where, through endosteal resorption and periosteal apposition, cross‐sectional diameter increases while cortical thickness decreases in long bone diaphyses. Local variation has been observed in this process between cross‐sectional locations, but few studies have examined directional variation ...
Gregory J. Wehrman +4 more
wiley +1 more source
The purpose of the research was to explore how the public shaped the race-related discourses during Starbucks’s racial crisis in Philadelphia and examine the role of social influencers in the crisis.
Ying Xiong, Moonhee Cho
doaj
Who’s Afraid of a Pan-European Spectrum Policy? The EU and the Battles Over the UHF Broadcast Band
Several European Union (EU) member states have consistently opposed European Commission (EC) efforts to create a supranational EU spectrum policy, but only Finland voted against the EC at the World Radiocommunication Conference in 2015, proposing the ...
Marko Ala-Fossi, Montse Bonet
doaj
Abstract Past research suggests that people exhibit robust waste aversion. However, many consumers routinely feel that they waste not only goods but also time, money, energy, and emotion and would be hard‐pressed to imagine their lives otherwise. Why does consumer waste persist? In this paper, we first propose a definition for consumer waste.
Marissa A. Sharif, Cait Lamberton
wiley +1 more source
Advertising exposures for a seasonal good in a segmented market [PDF]
The optimal control problem of determining advertising efforts for a seasonal good in a heterogeneous market is considered. We characterize optimal advertising exposures under different conditions: the general situation in which several wide-spectrum ...
Bruno Viscolani +2 more
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