Results 121 to 130 of about 98,740 (316)

Measuring the Accountability of Advertising Expenses in the Presence of Sales Cost Inefficiency and Marketing Spillovers [PDF]

This paper develops a tractable theoretical framework for analyzing the substitutability between different advertising media, the extent of marketing spillovers in the market, the allocative efficiency of advertising spending, and the sources of total ...
Giannis Karagiannis, Vangelis Tzouvelekas, Konstantinos Giannakas   +2 more
core  

Public Attitudes Toward Compassionate Release of Older People From Prison: Findings From a National Survey in Australia

Australian Journal of Social Issues, EarlyView.
ABSTRACT The rapid increase in older people in prison populations worldwide is generating significant health, cost, and human rights pressures on custodial systems. Compassionate release for older, frail inmates is a potentially effective response, yet little is known about public support for this approach.
Ye In (Jane) Hwang, Natasha Ginnivan, Amanuel Kidane Hagos, Tony Butler   +3 more
wiley   +1 more source

Costs, Institutional Mobility Barriers, and Market Structure: Advertising Agencies as Multiproduct Firms [PDF]

What accounts for the diversity and limited concentration that has long characterized the organization of the advertising agency industry? This question is addressed by treating an advertising agency as a multiproduct firm.
Alvin J. Silk, Ernst R. Berndt
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Alzheimer's Disease Co‐Pathology and Cognitive Impairment in Amyotrophic Lateral Sclerosis

Annals of Neurology, EarlyView.
Objectives Amyotrophic lateral sclerosis (ALS) and Alzheimer's disease (AD) share neuropathological features, including tau, amyloid, and TDP‐43 pathology. This study investigated whether AD‐related pathological changes are associated with cognitive impairment ALS. Methods Cerebrospinal fluid (CSF total‐tau, phosphorylated‐tau, beta‐amyloid) and plasma
Elisabeth Kasper, Annaliis Lehto, Alexandra Jürs, Nina Nordmann, Oliver Peters, Julian Hellmann, Josef Priller, Eike Jakob Spruth, Gabor C. Petzold, Ina Voigt, Patrick Weydt, Sarah Bernsen, Elisabeth Dinter, Björn Falkenburger, René Günther, Emrah Düzel, Wenzel Glanz, Matthis Synofzik, Lukas Beichert, Annika Spottke, Michael Wagner, Frederic Brosseron, Matthias C. Schmid, Annett Halle, Jochen Herms, Anja Schneider, Stefan Teipel, Johannes Prudlo, Manuela Neumann, Andreas Hermann   +29 more
wiley   +1 more source

Meaning Cocreation and Social Influencers in a Digital Racial Crisis A Social Network Analysis of Starbucks’s Racial Crisis in Philadelphia

International Journal of Communication
The purpose of the research was to explore how the public shaped the race-related discourses during Starbucks’s racial crisis in Philadelphia and examine the role of social influencers in the crisis.
Ying Xiong, Moonhee Cho
doaj  

Who’s Afraid of a Pan-European Spectrum Policy? The EU and the Battles Over the UHF Broadcast Band

International Journal of Communication, 2018
Several European Union (EU) member states have consistently opposed European Commission (EC) efforts to create a supranational EU spectrum policy, but only Finland voted against the EC at the World Radiocommunication Conference in 2015, proposing the ...
Marko Ala-Fossi, Montse Bonet
doaj  

Embedding Chemistry and Pharmacy Into Sustainability

Angewandte Chemie International Edition, EarlyView.
Chemistry and pharmacy provide products and processes that are indispensable for our high living standard. To understand their relationship with sustainability is important to allow them to contribute to sustainability in a sustainable manner. An integrated overview of green, circular, and sustainable chemistry and pharmacy is given and how they have t
Klaus Kümmerer
wiley   +1 more source

Alcohol Advertising and Alcohol Consumption by Adolescents [PDF]

The purpose of this paper is to empirically estimate the effects of alcohol advertising on adolescent alcohol consumption. The theory of brand capital is used to explain the effects of advertising on consumption.
Dhaval Dave, Henry Saffer
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Targeted advertising on the handset: Privacy and security challenges

, 2011
Online advertising is currently a rich source of revenue for many Internet giants. With the ever-increasing number of smart phones, there is a fertile market for personalised and localised advertising.
Ian Brown, Hui, Pan, Henderson, Tristan, Hamed Haddadi, Tristan Henderson, Brown, Ian, Haddadi, Hamed, Pan Hui   +7 more
core   +1 more source

Combined Gravimetric, Electrochemical, and Computational Research on Benzothiophene Derivatives as Effective Corrosion Inhibitors for Mild Steel

Asia-Pacific Journal of Chemical Engineering, EarlyView.
ABSTRACT Four benzothiophenes, thianaphthene (BT‐1), 3‐bromothianaphthene (BT‐2), benzo[b]thiophene‐2‐carboxaldehyde (BT‐3), and benzo[b]thiophene‐2‐carbonitrile (BT‐4), were tested as mild steel corrosion inhibitors in 1‐M HCl. The compounds have the similar benzothiophene core but differ in the substituents bound to the ring.
Nhlanhla G. Chirwa, Motsie Elija Mashuga, Mohammad Salman, Indra Bahadur   +3 more
wiley   +1 more source