Results 51 to 60 of about 18,203,904 (307)

The Role of Media Advertising in the Development of Sports Tourism in Guilan Province of Iran [PDF]

Annals of Applied Sport Science, 2021
Background. The purpose of this study was to investigate the role of media advertising in the development of sports tourism in Guilan province. Methods. The research method is a descriptive-survey based on the structural equation model (Lisrel).
Morteza Rezaei Soufi, Siavash Khodaparast, Sina Eisazadeh   +2 more
doaj  

Tailoring Electronic Structure of NbB2 Nanorods Through Selenium Incorporation for Synergistically Enhanced Hydrogen Evolution and Triboelectric Energy Harvesting

Advanced Science, EarlyView.
Selenium incorporation modulates the electronic structure of niobium diboride (Se‐NbB2) nanorods, enhancing the active site density and resulting in superior hydrogen evolution performance for sustainable energy applications. ABSTRACT The sluggish hydrogen evolution reaction (HER) kinetics of non‐noble‐metal catalysts remain a major challenge for ...
Shalmali R Burse, Vikram Mahamiya, Ali Mohammadi, Swapnil R Patil, Harshitha B Tyagaraj, Gagankumar S K, Amal AlGhafri, Ebrahim Al Hajri, Nilesh R. Chodankar, Yun Suk Huh, Young‐Kyu Han   +10 more
wiley   +1 more source

The “TikTok Messiah”: Ritualized Emotional Performance, Memetic Sound, and Mobilization in Romania’s 2024 Presidential Elections

Media and Communication
Since 2024, TikTok’s potential to influence political outcomes has gained heightened visibility. In Romania, the unexpected success of an independent far-right candidate in the first round of the presidential election was widely attributed to his TikTok ...
Radu M. Meza, Andreea-Alina Mogoș, George Prundaru, Hanna Orsolya Vincze   +3 more
doaj   +1 more source

Machine Learning‐Assisted Design and Performance Prediction of a Compact Dual‐Band Polarization‐Insensitive THz Metamaterial Absorber for Skin‐Cancer‐Related Refractive‐Index Sensing

Advanced Electronic Materials, EarlyView.
A compact QASRR‐based THz metamaterial absorber enables polarization‐insensitive dual‐band absorption and skin‐cancer‐related refractive‐index sensing through measurable resonance shifts. Field, surface‐current, and circuit analyses clarify the dual‐resonance mechanism, while StackNet‐assisted prediction accurately estimates the simulated absorption ...
Md. Murad Kabir Nipun, S. M. Rifatur Rana, Md. Golam Morshed, Imrose Jahan, F. A. Sabbir Ahamed, Md. Jahedul Islam   +5 more
wiley   +1 more source

The anthropotropic evolution of Chinese cyber language: a study of dissemination patterns, communication mechanisms, and self-regulatory features

Cogent Arts & Humanities
This paper discusses the evolution of cyber language in China. In the framework on Anthropotropic media trends, this study attempts to discuss the core issue of whether cyber language conforms to the Anthropotropic Trend during the past three decades ...
Ke Jiang, Wei Li
doaj   +1 more source

Strategies and effectiveness analysis of modern marketing methods: A comparative study based on influencer marketing and traditional advertising marketing [PDF]

SHS Web of Conferences
This study examines the evolution of advertising from traditional media to social media platforms and analyzes how consumer engagement on different social media platforms impacts advertising effectiveness.
Liu Hongjie
doaj   +1 more source

How Video‐Based Information Affects Farmers' Willingness to Pay for Drone Services

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT Professional service for digital technology like agricultural drones lowers transaction costs and scope thresholds for smallholders. Meanwhile, perceptual adoption barriers remain underexplored. We conduct a two‐stage choice experiment with a randomized video‐based information treatment among 384 Chinese crop farmers to measure its effect on ...
Hua Zhang, Lena Kuhn, Hang Xiong, Zhanli Sun, Thomas Glauben   +4 more
wiley   +1 more source

The Impacts of Health and Environmental Information Nudges on Meat Choices: Where Does Goat Meat Fit?

Agribusiness, EarlyView.
ABSTRACT Amidst a recent surge in US goat meat imports to meet growing demand, this study contributes to the meat demand literature by examining consumer preferences for goat meat, a relatively healthy and environmentally friendly alternative to other popular meats.
Binod Khanal, Sunil P. Dhoubhadel, Rodolfo M. Nayga Jr.   +2 more
wiley   +1 more source

Access to Finance and Innovation in the Canadian Food Processing

Agribusiness, EarlyView.
ABSTRACT Innovation is a presumed channel through which finance affects productivity, yet there is limited research testing the relationship between finance and innovation in the food manufacturing sector. The purpose of the paper is to explore the determinants (e.g., financing, R&D, firm size, expenditure on innovation) of the adoption of innovation ...
Getu Hailu, Deepananda Herath
wiley   +1 more source

Advertising Media and the Green Environmental Aspect [PDF]

Previous research has shown that consumer trust in advertising is low and continues to diminish. Researchers have also found that a big share of advertising investments is placed in less favorable media which can contribute to consumers’ increasing ...
Rademaker, Claudia A.
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