Results 51 to 60 of about 18,800,475 (232)

Prioritizing appropriate attractions for city branding (Case study of Tehran city) [PDF]

open access: yesگردشگری و اوقات فراغت
Urban tourism competition has intensified due to the similarity of services and facilities among cities. Thus, creating a strong and effective brand known as urban branding has become crucial for differentiation.
Rohollah Farahanian   +2 more
doaj   +1 more source

Finding novel vulnerabilities of hypomorphic BRCA1 alleles

open access: yesMolecular Oncology, EarlyView.
Synthetic lethality screens performed to identify novel vulnerabilities often model complete gene loss, thereby overlooking patient‐derived hypomorphic mutations. In this study, we have performed genome‐wide CRISPR screens on BRCA1 hypomorphic mutations, showing BRCA1I26A behaves like wild‐type, while BRCA1R1699Q mimics deficiency. Furthermore, we have
Anne Schreuder   +10 more
wiley   +1 more source

How digital developments impact brand uniqueness : a case study on personalization and brand equity

open access: yes, 2019
The environment companies are competing in at the moment is characterized by rapid change and increasing complexity. This is owed to the ongoing Digitalization and the consequences arising from this transition.
Juen, Philipp Johannes
core   +4 more sources

A novel quinazolinone insulin receptor inhibitor and its synergy with an EGFR inhibitor in glucose‐driven glioblastoma

open access: yesMolecular Oncology, EarlyView.
The novel styrylquinazolinone‐based molecule W1B effectively suppresses glioblastoma by inhibiting IGF1R and EGFR. In high‐glucose microenvironments driving tumor resistance, W1B acts synergistically with the EGFR inhibitor dacomitinib. This combination safely blocks compensatory survival signaling in zebrafish xenograft models. Showcasing promising in
Patryk Rurka   +9 more
wiley   +1 more source

PENGARUH BRAND AWARENESS, PERCEIVED VALUE, DAN BRAND UNIQUENESS TERHADAP BRAND LOYALTY KONSUMEN ZARA DI JAKARTA BARAT

open access: yes, 2021
Fast fashion is a term used to describe a highly profitable business model based on imitating catwalk trends and high fashion designs, and mass-producing them at a low cost. One of the famous fast fashion brands in Indonesia is Zara.
FEBRIAN, FERDY
core   +1 more source

Exploring how IP marketing (media marketing) influences consumer shopping psychology through quantitative and empirical analysis

open access: yesFrontiers in Psychology
As the concepts of intellectual property and media marketing have gained popularity, media marketing has gradually become an integral part of intellectual property marketing, and its use has become more widespread.
Hang Zhang, Xiaohuan Luo
doaj   +1 more source

PAK1 activation drives divergent resistance mechanisms to aromatase inhibition and tamoxifen in a luminal: A breast cancer model

open access: yesMolecular Oncology, EarlyView.
Breast cancer remains a major cause of cancer death in women, frequently developing endocrine therapy resistance. This study demonstrates that upregulated p21‐activated kinase 1 (PAK1) activity drives resistance to tamoxifen and long‐term estrogen deprivation in ER+ breast cancer models.
Luisa Schwarzmüller   +10 more
wiley   +1 more source

Spatial and single‐nuclei transcriptomics reveals idiosyncratic and generic patterns in papillary and anaplastic thyroid cancers

open access: yesMolecular Oncology, EarlyView.
Matched spatial transcriptomics and single‐nuclei RNA‐seq were generated for anaplastic and BRAFV600E papillary thyroid cancers revealing generic and tumor‐specific states occurring in cancer cells and in the tumor microenvironment. In this context, cancer dedifferentiation mirrored organoid maturation through ordered thyroid marker gain/loss ...
Adrien Tourneur   +11 more
wiley   +1 more source

Fleeting yet unique: exploring the effects of ephemerality and social media usage on consumer reactions in pop-up stores

open access: yesFashion and Textiles
Pop-up stores have emerged as a key innovative model in the fashion retail industry because of their ephemerality and distinctiveness. Despite significant interest in the allure of pop-up stores, systematic investigations into how the specific elements ...
Yu Jin Liu, Jin Hwa Lee
doaj   +1 more source

Preoperative circulating tumor cells integrated with imaging analysis for prognostic evaluation in head and neck squamous cell carcinoma

open access: yesMolecular Oncology, EarlyView.
Detecting circulating tumor cells (CTCs) in blood before surgery may help predict outcomes in patients with head and neck squamous cell carcinoma (HNSCC). Here, we show when combined with tumor size and lymph node involvement from routine imaging, CTC status identifies high‐risk patients with poorer survival—offering a simple, minimally invasive tool ...
Susanne Flach   +9 more
wiley   +1 more source

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