Results 111 to 120 of about 58,660 (263)

More Than Saying “It's AI”: How Role Disclosure Transparency in AI‐Generated Ads Influences Persuasion

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This research examines how AI role disclosure transparency—the consumers' subjective perception of how clearly and informatively an advertisement communicates the role that AI played in the ad creation process—influences consumer evaluation of AI‐generated ads via ad creation process credibility. A high level of perceived transparency enhances
Khanh Bao Quang Le   +3 more
wiley   +1 more source

How and Under What Conditions Self‐Conscious Emotions Influence Word of Mouth and Decisions to Buy

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Shame and pride are two self‐conscious consumer emotions that govern social behavior and can be effective gate‐ways for managerial influence. Conditions producing shame and pride are manipulated to explain how criticisms/disapproval and compliments/praise, respectively, lead to word of mouth communications and decisions to buy.
Mateus Manfrin Artêncio   +3 more
wiley   +1 more source

Assessing nutritional compliance, plate waste and menu acceptability in Spanish school meal programmes (ANPAS-Sp): protocol for an explanatory sequential mixed methods study. [PDF]

open access: yesMethodsX
González-Gallego A   +10 more
europepmc   +1 more source

The Tasty Side of Numbers: How Vowel Type Influences Taste Perceptions for Numerical Brand Names

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Numerical brand names are commonly used in food marketing yet underexplored for their sensory impact. Relying on processing fluency theory, across four studies, including an IAT (n = 149), a quantitative and qualitative lexical analysis of professional wine tasting notes (n = 695), an online study (n = 306), and archival consumer wine ratings (
Nathalie Spielmann, Diego Vega
wiley   +1 more source

Improving Affordability and Accessibility for Socially‐Beneficial Services via Government Incentives

open access: yesNaval Research Logistics (NRL), EarlyView.
ABSTRACT Many socially‐beneficial services, like dental care, suffer from a dual challenge: Low affordability for citizens and long waiting times due to insufficient provider capacity. We model a government's problem of designing subsidy policies to address this issue.
Xiaoyan Zhao, Venus Lo, Stephen Shum
wiley   +1 more source

Evaluation of Popular Food Trends in K-12 Schools: Nutritional Analysis of Recipes and Daily Serving Patterns. [PDF]

open access: yesNutr Rev
Lartey Gibson M   +5 more
europepmc   +1 more source

Convergence of Low‐Fertility Policies Beyond Policy Transfer: A Comparative Analysis of Korea and Hungary

open access: yesPublic Administration and Development, EarlyView.
ABSTRACT This study compares policy responses to persistent low fertility in Korea and Hungary, two countries facing similar demographic pressures but embedded in distinct institutional settings. It asks whether the diffusion of pronatalist policies has produced convergence in the design, implementation, and effects of fertility policy in these cases ...
Kilkon Ko, M. Jin Lee, Tamás Pesuth
wiley   +1 more source

Histomorphometrical Analyses of the Mouse Suprachiasmatic Nucleus. [PDF]

open access: yesBio Protoc
Villanueva SAMB   +5 more
europepmc   +1 more source

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