Results 121 to 130 of about 1,332,312 (362)

Exploring the Role of Prospect Theory for Fast‐Fashion Practice as Experienced Through a Generational Lens: Marketing an Environmental Business Strategy That Appeals to Fashion Identity and Time Horizon Values

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT The financially lucrative fast‐fashion business strategy is criticised for impacting detrimentally on the environment, with marketing tactics encouraging frequent‐impulsive fashion consumption. This research presents a novel conceptual framework merging fashion involvement values within prospect theory, creating a fashion‐identity‐time‐horizon
Elaine L. Ritch   +2 more
wiley   +1 more source

The Influence of Strangers on Consumer Behavior in a Retail Environment

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT When consumers visit a store, they often find themselves interacting with fellow shoppers they do not know. These social exchanges—defined as stranger interactions—can impact consumers' shopping experiences by eliciting positive or negative emotions that can ultimately influence buying behavior.
Tabitha S. Thomas   +4 more
wiley   +1 more source

Music Education for Every Child – Idea or Reality? [PDF]

open access: yesRevija za Elementarno Izobraževanje, 2017
Contemporary pedagogical, psychological and sociological research highlight the need for music education available to every child. Starting from the fundamental point of view according to which music affects the development of the child's whole ...
Blaženka Bačlija Susić
doaj  

Musical Creativity: Insights from Music Education Research [PDF]

open access: yes, 2012
How do we develop musical creativity? How is musical creativity nurtured in collaborative improvisation? How is it used as a communicative tool in music therapy?

core  

Examining Gender and Cultural Influences on Customer Emotions

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Understanding consumer emotional experiences on e‐commerce platforms is crucial for businesses seeking to enhance customer engagement and personalization. Recent research has demonstrated that these experiences are more intricate and diverse than previously examined, encompassing a wider range of discrete emotions and spanning multiple ...
Vinh Truong
wiley   +1 more source

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