Results 141 to 150 of about 8,989,487 (255)

Effects on intrusive memories of playing Tetris with or without simultaneous and deliberate memory recall

open access: yesJournal of Traumatic Stress, EarlyView.
Abstract Two interventions that tax visuospatial working memory (WM) may reduce intrusive memories despite differing procedurally: playing Tetris with or without memory recall. Accordingly, this study examined how engagement with negative memories influences intrusion frequency (Experiment 1) and WM load (Experiment 2).
Kevin van Schie   +2 more
wiley   +1 more source

Artificial Voices, Real Causes: The Dilemma of Virtual Influencer‐Driven Brand Activism

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Brands are more frequently adopting virtual influencers (VIs) to lead activism campaigns. However, little is known about when and how such activism effectively drives consumer engagement. This research, in Study 1, examines 14,464 Instagram posts from 18 diverse VIs using large‐scale analytics to assess engagement intensity and the dynamics of
Sampa Anupurba Pahi   +4 more
wiley   +1 more source

Loneliness and the Customer Journey: Toward a Framework for Customer Experience Management

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT How can customer experience (CX) frameworks be used to understand and support service firms to mitigate loneliness and social isolation? This paper addresses this question by developing the Lonely Customer Journey, a conceptual framework that uses the Touchpoints‐Context‐Qualities (TCQ) framework (De Keyser et al.
Nina Veflen, Lars Witell, Lars Fuglsang
wiley   +1 more source

I don't know anything about music : an exploration of primary teachers' knowledge about music in education [PDF]

open access: yes
Teachers' thinking underpins their actions, in various ways, consciously or nonconsciously, and therefore it is necessary to understand their thinking in order to understand their teaching.
McCullough, Elisabeth
core  

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