Results 161 to 164 of about 7,154 (164)

Hotel Brand Marketing Strategies Under New Media

Journal of Humanities, Arts and Social Science
openaire   +1 more source

The effect of social media advertising on consumer-based brand equity and behavioral intension: A case of we chat news feed advertisements in China

2016
exaly  

An exploratory study of the impact of perceived fake news on brand attachment: mediating role of brand trust and consumer-brand identification

International Journal of Technological Learning, Innovation and Development
exaly  

Συμπεριφορά καταναλωτή στους δικτυακούς τόπους των επώνυμων ειδησεογραφικών μέσων (news media brands)

exaly