Results 111 to 120 of about 1,296,097 (167)

Analysis of retail sector research evolution and trends during COVID-19. [PDF]

open access: yesTechnol Forecast Soc Change, 2023
Gupta BB, Gaurav A, Panigrahi PK.
europepmc   +1 more source

Omnichannel como estratégia de inovação no varejo de moda jovem no Brasil

open access: yes, 2019
Objective: Analyze the use of omnichannel as a strategy of innovation in a retail business focused on youth fashion in Brazil.Method: The study design is a case analysis with qualitative approach and exploration emphasis.Main results: The company seeks ...
Lenoir Hoeckesfeld; IFSC   +3 more
core  

The Omnichannel Deal Prone Consumer

open access: yes, 2018
Today’s retail promotional environment is driven by channel proliferation, consumers’ channel preferences, and managers’ efforts to create a unified “omnichannel” customer experience, especially across online and offline channels.
Scott Neslin   +2 more
core  

Leveraging omnichannel strategies to achieve B2B marketing objectives and strategic success

open access: yes
This research explores how and to what extent business-to-business (B2B) organizations can effectively leverage omnichannel strategies to meet their marketing objectives and achieve strategic success.
Sundar, Mrinalini
core   +1 more source

The Evolution of Medical Affairs Central Teams: Shaping Strategic Action and Driving Healthcare Transformation Through Scientific Interaction. [PDF]

open access: yesPharmaceut Med
Leal Beckouche M   +7 more
europepmc   +1 more source

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