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Rethinking Blockchain and Power Dynamics in Supply Chains: A Critical Discourse Analysis
Journal of Business Logistics, Volume 47, Issue 1, January 2026.ABSTRACT Despite a generally positive discourse on blockchain technology in academic literature, firms have struggled to implement it in their supply chains. In this article, we are deconstructing the typically positive perception of blockchain in the literature through a provocative style of theorizing and critical discourse analysis.
Lara Schilling +2 more
wiley +1 more source
Swiss Marketing Leadership Studie 2018 : Geschwindigkeit vs. Beständigkeit [PDF]
, 2018 Der technologische Fortschritt sowie die Digitalisierung der Gesellschaft, aber auch der Unternehmen, sind ausschlaggebend für schnelle Innovationen und immer kürzer werdende Produkt- und Dienstleistungslebenszyklen (Wallmüller, 2017).
Barth, Linard +9 more
core +1 more source
Omnichannel marketing communication management in movie distribution at pehagengsi [PDF]
E3S Web of ConferencesGeneration Z in Java and Bali prefers to watch films via streaming, online and download services (51.54%) compared to watching movies in cinemas (33.89%). These teenagers proposed creating a particular atmosphere when watching films, such as in groups or
Sudiwijaya Erwan +2 more
doaj +1 more source
Управління міжнародним бізнесом: Agility Journey для високотехнологічних компаній [PDF]
, 2019 The purpose of the article is the development of recommendations for the business maturity determination and measurement in the implementation of the agile approach for high-tech companies.
Rusanova, L. D. +1 more
core
Zukunftsstudie Bankfachspezialisten 2030 [PDF]
, 2017 Gedruckte Exemplare können bei den AutorInnen angefragt werden.Die Bankenbranche ist weltweit im Umbruch. Volatilere weltwirtschaftliche Rahmenbedingungen, Regulierungsanforderungen,technologische Entwicklungen, Margendruck und verändertes ...
Grimm, Selina +3 more
core +1 more source
Service research priorities in a rapidly changing context [PDF]
, 2015 The context in which service is delivered and experienced has, in many respects, fundamentally changed. For instance, advances in technology, especially information technology, are leading to a proliferation of revolutionary services and changing how ...
Bowen, David Earl +4 more
core +2 more sources
La elección del canal de queja en el contexto minorista omnicanal [PDF]
, 2017 La distribución omnicanal es la estrategia que están adoptando las empresas minoristas, lo que significa la proliferación de canales y puntos de contacto a disposición de los consumidores para interactuar con las empresas durante el proceso de compra ...
Frasquet Deltoro, Marta +2 more
core
INNOVATIONS AND TRENDS IN DIGITAL MARKETING AMID GLOBAL TRANSFORMATIONS
Економіка та суспільствоThe article investigates innovations in digital marketing, focusing on the global transformations that affect marketing strategies. Special attention is paid to digital tools that boost customer engagement and optimize business processes, such as ...
Костянтин Крутіков
doaj +1 more source
Hacia un nuevo modelo de retail. El diseño integral como articulador [PDF]
, 2014 El present article està basat en el projecte The Future of Retail, realitzat per un equip d'alumnes del Màster de Retail Design de l'ELISAVA, dirigit per Carmen Malvar, i Ubiquitous Computing Applications Lab, grup d'investigació de la UPF coordinat per ...
Alonso, Natalia +2 more
core
Тренды маркетинга в инновационной экономике [PDF]
, 2018 MARKETING TRENDS IN INNOVATION ECONOMICS N. CHERCHENKO, S. MARMASHOVAИсследуются тренды развития маркетинга в современных условиях развития инновационной экономики.
Мармашова, С. П. +1 more
core +1 more source