Results 201 to 210 of about 583,608 (316)
Cost-sensitive Learning for Utility Optimization in Online Advertising\n Auctions [PDF]
, 2016 Flavian Vasile +2 more
openalex +1 more source
Conflict Resolution Quarterly, EarlyView.ABSTRACT Environmental conflicts are increasing as is interest in ways they can be managed. However, evaluations of Environmental Conflict Resolution (ECR) processes based on direct observation remain scarce, despite ECR existing for over half a century.
Callum Leavey‐Wilson +2 more
wiley +1 more source
Online Products Advertisement [PDF]
Proceedings of the Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia, 2019 M Sugema, Nuriah Ramadhani
openaire +1 more source
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Marketing scholars and practitioners are paying increasing attention to social media as a crucial tool for communicating firms' sustainable activities to consumers. This study examines how consumers perceive and engage with social media green marketing, and how their engagement influences their intentions to purchase green products and brands,
So‐Young Jung, Su‐Yol Lee
wiley +1 more source
The Influence of Online Advertising on Smartphone Purchase Intentions During Covid-19 Pandemic
, 2023 Agika Wasinta Br Sembiring +1 more
openalex +2 more sources
Purpose and Profit: Social and Environmental Marketing for Large Companies in Adverse Scenarios
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT This qualitative study explored how large companies use social and environmental marketing to boost results in adverse scenarios, analyzing interviews with marketing managers and public documents. The findings reveal distinct strategies. To attract investors, environmental, social, and governance (ESG) communication is targeted at limited ...
Celso Jacubavicius +4 more
wiley +1 more source
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT This study examines how three subtypes of narcissism—communal, antagonistic, and collective—relate to sustainability team members' willingness to misreport greenhouse gas (GHG) emissions. Using survey‐based online experiments with experienced professionals from the United States and United Kingdom, we assess whether narcissistic traits predict
Eric N. Johnson, Matthias Sohn
wiley +1 more source
The Role of Social Media in Exposing Greenwashing: Consumer Sentiments and Discussions
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT This study examines consumer responses to greenwashing on social media, with a focus on X (formerly Twitter), where exaggerated or deceptive environmental claims are subject to heightened public scrutiny. As sustainability becomes a pressing concern, consumers are increasingly holding companies accountable for their environmental messaging ...
Mitra Salimi +3 more
wiley +1 more source
Sports, Gigs, and TikToks: Multichannel Advertising of Oral Nicotine Pouches. [PDF]
Nicotine Tob ResSun T, Tattan-Birch H.
europepmc +1 more source