Results 21 to 30 of about 3,224 (296)
The Digital Marketing Practiced by the Moroccan Tourism Sector: National-scale Communication Actions and Environmental Management [PDF]
Tourism plays a crucial role in the economic growth of Morocco. To promote the country, the tourism sector has adopted innovative digital marketing strategies highlighting its cultural diversity, breathtaking landscapes, and legendary hospitality. Social
Zarrouk Imane, El Aidouni Abdelwafi
doaj +1 more source
Examining behavioural intentions on online hotel booking among Malaysian guests [PDF]
The development in Information and Communication Technology (ICT) has changed the distribution channels in the hotel industry. Virtual platforms, such as hotel websites, have become a major channel for customers’ communication, marketing and selling ...
Amin, Dawood Ismail
core
In this contemporary world, electronic word of mouth (eWOM) platforms (or media) have become a prerequisite information source for online surfers, especially when planning excursions.
Amit Tariyal +4 more
doaj +3 more sources
The relationship of online trust with Consumer Generated Media: the case of Booking
Companies have undergone transformations in how they operate and promote their products and services, whether online and/or offline. As a result of this evolution, the tourism sector was not left out and consequently had to adapt to differentiate itself ...
Lima, Ana Pinto de +2 more
core +1 more source
Exploring user adoption of online hotel booking platforms: A text mining approach
Pradip Kumar Bala, Arindam Mukherjee
exaly +2 more sources
Tour Scope: Enhancing the Hotel Booking Experience through Virtual Reality [PDF]
This paper presents TourScope, an innovative hotel booking platform designed to revolutionize the travel planning experience through the integration of virtual reality (VR) technology. Traditional online booking platforms often fail to provide users with
Osama Elshehry
doaj +1 more source
Online hotel reviews are a rich source of information regarding drivers of customer satisfaction or dissatisfaction with hotel services. In this paper, we study the impact of information and communication technologies (ICT) on the satisfaction of ...
Salma Cherdouh +3 more
doaj +1 more source
The Development of the Hospitality Sector Facing the Digital Challenge
The widespread use of the Internet has changed consumer buying behavior, especially among tourists, considering the intangibility of the tourist product.
André Riani Costa Perinotto +5 more
doaj +1 more source
Introduction; This study investigates factors influencing consumers intention to book hotels online using the Stimulus-Organism-Response (SOR) theory. The research is motivated by the growing trend of digital transformation in the hospitality industry ...
Nur Diana Dewi
doaj +1 more source
This review aims to provide a broad understanding for interdisciplinary researchers in engineering and clinical applications. It addresses the development and control of magnetic actuation systems (MASs) in clinical surgeries and their revolutionary effects in multiple clinical applications.
Yingxin Huo +3 more
wiley +1 more source

