Results 131 to 140 of about 1,273,076 (295)
Ola Acquired TaxiForSure: Post-takeover Dilemma
T. Sai Vijay +2 more
doaj +1 more source
The Devil is in the Detail: Challenging the UK Department of Health's 2019 Impact Assessment of the Extent of Online Marketing of Unhealthy Foods to Children. [PDF]
Tatlow-Golden M, Parker D.
europepmc +1 more source
ABSTRACT Social tensions and resource depletion pose significant challenges to the agri‐food sector, highlighting the need for coordinated strategies to ensure sustainability in supply chains. Despite its critical importance, the relationship between coordination mechanisms and sustainability performance remains underexplored.
Carlos Moreno‐Miranda, Liesbeth Dries
wiley +1 more source
Growth of Omnichannel Grocery Retailing and Food Prices
ABSTRACT This paper examines the effects of the growth of omnichannel grocery retailing on food prices. We first develop a conceptual model of consumer choice and retailer pricing that allows us to evaluate changes in equilibrium prices, quantities, and profits with online channel growth and alternative pricing strategies.
Xiangwen Kong +2 more
wiley +1 more source
ABSTRACT This paper explores the convergence in on‐farm diversification strategies of agricultural holdings, between remote areas and more central ones. Using Italian farm‐level data, we explore the determinants of diversification strategies across farms.
Gianluca Grilli +2 more
wiley +1 more source
Measuring the performance of social media marketing in the charitable domain
Social media services offer a new avenue for non-profit organizations (NPOs) to initiate viral and word-of- mouth marketing. Due to the widespread adoption of these sites, there is the potential for this type of marketing to reach a large audience.
Harris, Lisa +2 more
core
Topological Properties of International Commodity Market: How Uncertainty Affects the Linkages?
ABSTRACT The study aims to explore the network topology of the international commodity market by examining the interconnections among 21 commodity futures across various categories, including energy, precious and industrial metals, and agriculture. We analyze the market structure of these commodity futures under both low and high uncertainty conditions
Ibrahim Yagli, Bayram Deviren
wiley +1 more source
This study aims to analyze the influence of content marketing and influencers on generation Z's online buying interest in motorcycle spare parts products on the TikTok platform.
Muhamad Munawir +3 more
doaj +1 more source
SME Marketing and Online Marketing
SMEs are a major part of any country’s economy thus it is beneficial to study and understand how they conduct their business activities. This paper will focus on marketing and more specifically how small and medium enterprises (SME) utilise online and offline tools in their marketing strategy.
openaire +1 more source
ABSTRACT The cocoa‐chocolate value chain faces significant environmental and social challenges, driving firms to adopt sustainability strategies ranging from individual practices to third‐party certifications. This study investigates the factors associated with these strategies by analyzing 304 cocoa‐chocolate companies using firm‐level data from the ...
Stella Marschner +3 more
wiley +1 more source

