Classification of basic forms and types of marketing on-line communications [PDF]
The aim of the research. The aim of the research is to analyze objects of the marketing Internet environment, systematize and classify elements of the communication process. Research results.
Yu.M. Melnik +3 more
doaj
Measuring Nutrition Security Using the Consumer Food Data System Datasets
ABSTRACT Nutrition security is an emerging concept lacking a consensus definition, conceptualization, or standardized measure. This perspectives manuscript synthesizes findings from two previously published analyses to assess the feasibility of using available measures of key dimensions of nutrition security from two Consumer Food Data System (CFDS ...
Vibha Bhargava +2 more
wiley +1 more source
Food Commercials and Kids: Characterizing Advertising Content of Children's Online Television Programs [PDF]
Internet marketing has gained attention as a new medium to advertise food products to children. This study examines the prevalence of food marketing during children's television programs that are available on the internet.
Penn, Jerrod +3 more
core +1 more source
The Biofuels Blueprint: Understanding the U.S. Renewable Fuel Standard
ABSTRACT We provide a comprehensive review of the U.S. Renewable Fuel Standard (RFS), synthesizing nearly two decades of program evolution, market outcomes, and economic analysis. The RFS mandates minimum volumes of renewable fuel blending through a nested structure based on life‐cycle greenhouse gas reductions, enforced via tradeable Renewable ...
Maria Gerveni +3 more
wiley +1 more source
ONLINE ADVERTISING IN THE TOURISM INDUSTRY AND ITS IMPACT ON CONSUMERS
The study depicts the various tools of online advertising and their effects on customers, in particular tourists to the Algarve region in Portugal. The purpose of this study is to find out about the degree of Internet usage of travelers and tourists ...
JULIANE SAß
doaj
STANDARDIZATION OR ADAPTATION IN COSMETICS WEBSITES MARKETING ? AN EMPIRICAL STUDY [PDF]
The websites marketing is becoming an important tool both for multinationals and SMEs, in their effort to internationalizing their business. This study focuses on the international opportunities that are present within the European markets.
Anca Constantinescu-Dobra
core
Dynamic Learning of Sequential Choice Bandit Problem under Marketing Fatigue
Motivated by the observation that overexposure to unwanted marketing activities leads to customer dissatisfaction, we consider a setting where a platform offers a sequence of messages to its users and is penalized when users abandon the platform due to ...
Cao, Junyu, Sun, Wei
core +1 more source
Assessing Photovoltaic Recycling Capacities and Policy Gaps in the European Union
This study maps photovoltaic recycling capacity in the EU and key global regions, highlighting gaps between growing waste volumes and available infrastructure. It combines survey insights and policy analysis to identify recycling bottlenecks and offers recommendations to boost circularity in the solar sector.
Nieves Espinosa +3 more
wiley +1 more source
Through HPLC–MS/MS analysis and multivariate statistics, raphani semen (RS) varieties with high functional components were screened. The white raphani semen “Xuebawang” was identified as ideal for further study due to its high bioactive content: glucoraphenin (9010.27 mg/100 g), glucoraphanin (1027.76 mg/100 g), sulforaphane (66.14 mg/100 g), and ...
Yonghua Li +10 more
wiley +1 more source
Perceived congruence and online loyalty as segmentation variables in multichannel retailing: a comparison between appparel and electronics [PDF]
As the interest of the literature on congruity between offline and online stores is relatively recent, empirical evidence is required to help marketing managers choose the most effective ways of contributing to the formation of consistent offerings as ...
Gómez-Borja, Miguel-Ángel +3 more
core

