Results 131 to 140 of about 10,013,041 (262)
Agribusiness, EarlyView.ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley +1 more source
Introducción a Estrategias de marketing centradas en el consumidor
, 2023 Introducción a Estrategias de marketing centradas en el consumidor1. Fundamentación en marketing y estrategia, 2. Análisis de entornos y estrategias generales orientadas al mercado (online y offline) y, 3.
Pérez Medina, Clelia Antonieta
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Is Precision Agriculture Technology Adoption Persistently Overestimated?
Agribusiness, EarlyView.ABSTRACT Precision agriculture is sometimes assumed to diffuse steadily over time, and industry planning frequently extrapolates early adoption trends forward. This study evaluates the accuracy of such expectations by comparing agricultural input dealers' forecasts of future service offerings with the actual levels of offerings that dealerships ...
Trey Malone +5 more
wiley +1 more source
PraxisWISSEN Marketing, Heft 01/2018: Digitale Transformation des Marketing
, 2018 Die digitale Transformation der Wirtschaft betrifft das Marketing als Unternehmensfunktion in mehrfacher Hinsicht. Marketing 4.0 bedeutet in diesem Zusammenhang zunächst, Strategien zu entwickeln, um die Chancen digitaler Kanäle für Unternehmenszwecke ...
Arbeitsgemeinschaft für Marketing (AfM)
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Digital marketing techniques within online food retail platforms: a scoping review
BMC MedicineBackground There is growing evidence that online food retail platforms (online food delivery, online grocery and meal kits) use a range of marketing techniques to promote unhealthy foods (energy-dense and nutrient-poor) to influence consumers’ food ...
Adyya Gupta +5 more
doaj +1 more source
Cost Pass‐Through in Crisis: Evidence From the German Malt‐Beer Supply Chain
Agribusiness, EarlyView.Abstract Global agri‐food supply chains are increasingly exposed to geopolitical shocks, climate volatility, and market consolidation, factors that disrupt traditional price relationships and reshape market power dynamics. Nowhere is this more visible than in the brewing sector, where agricultural raw materials meet complex industrial processing and ...
Nikolas Bublik, Lukáš Čechura
wiley +1 more source
Exploring the Impact of Meat Alternative Labeling Regulations on the U.S. Meat Consumption Patterns
Agribusiness, EarlyView.ABSTRACT The global demand for conventional meat continues to rise, but it is also associated with substantial environmental and health challenges. In response, meat alternatives have gained popularity, sparking debates over meat alternative labeling regulations. This study investigates the effects of meat alternative labeling regulations in the United
Jeong Hun Ji, Sang Hyeon Lee
wiley +1 more source
'Discourse AND Figure': Learning through visual regimes of signification [PDF]
, 2011 Arts marketing has been dominated by considerations of how the arts can ‘do marketing'. With the additional interest in creativity in business (Bilton, 2006, Fillis, 2002), this conceptual paper questions why, when the profession it shadows is so ...
Brownlie, Douglas, Kerrigan, Finola
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Agribusiness, EarlyView.ABSTRACT European agriculture is increasingly exposed to economic instability driven by extreme weather events, market volatility, and geopolitical tensions. To manage these growing risks, farmers are encouraged to adopt innovative risk management strategies such as the Income Stabilization Tool (IST), which offers protection against severe income ...
Alice Stiletto +5 more
wiley +1 more source
Pr, Marketing, & Advertising [PDF]
, 2011 Arsip Kuliah Online 2011 Perbedaan antara PR, Marketing, & Advertising dilihat dari definisi, tujuan, dan konsep ...
Kuliah Online, Arsip
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