Results 261 to 270 of about 1,280,719 (293)

Influencer Marketing Effectiveness

Journal of Marketing, 2022
Fine F Leung, Flora F Gu, Robert W Palmatier   +2 more
exaly  

Online marketing

2017
This thesis was focused on creating an advertising campaign for a company "Desired House", which produces wood. The company "Desired House" is one of the largest companies in the Altai woodworking industry engaged in harvesting and processing wood.
openaire   +1 more source

Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities

Journal of Marketing, 2010
Robert V Kozinets, Kristine De Valck
exaly  

Online relationship marketing: evolution and theoretical insights into online relationship marketing

Marketing Intelligence and Planning, 2020
Sara Quach Thaichon, Gajendra Liyanaarachchi, Scott Weaven   +2 more
exaly  

Online Marketing

2004
openaire   +1 more source

Online relationship marketing

Journal of the Academy of Marketing Science, 2018
Lena Steinhoff, Denni Arli, Scott Weaven
exaly  

Live streaming commerce from the sellers’ perspective: implications for online relationship marketing

Journal of Marketing Management, 2020
Apiradee Wongkitrungrueng, Nassim Dehouche, Nuttapol Assarut   +2 more
exaly  

Digital marketing strategies, online reviews and hotel performance

International Journal of Hospitality Management, 2018
Patrick De Pelsmacker
exaly  

Online Marketing Trends

2015
This thesis deals with online marketing trends. Its main goal is to define the latest online marketing trends, create a website with the free online marketing trends, and analyse their effectiveness. The theoretical part brings a thorough description of the latest online marketing trends.
openaire   +1 more source

Does relationship marketing matter in online retailing? A meta-analytic approach

Journal of the Academy of Marketing Science, 2015
Jagdish N Sheth
exaly