Results 21 to 30 of about 65,541 (264)
SAGE Open, 2023 Most consumers read online reviews before making online purchase decisions. Online reviews of a product usually include positive and negative contradictory online reviews (CORs).
Le Bo, Yimo Chen, Xiaoli Yang
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Asia Proceedings of Social Sciences, 2020 This study examines the factors influencing customers' online purchasing intentions. A questionnaire was administered to a group of 584 respondents through the purposive sampling method. Data were analyzed via the Partial Least Squares-Structural Equation Modeling (PLS-SEM) approach to examine the posited research hypotheses.
Nasrul Fadhrullah Isa +3 more
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Frontiers in Psychology, 2021 Despite the fact that companies increasingly value online star endorsements as Internet celebrity economy booms, scientific knowledge on the effect of online star endorsements on consumers’ purchase intention is limited. Based on the theories of self and
Pengfei Shi +6 more
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How Social Ties Influence Customers’ Involvement and Online Purchase Intentions
Journal of Theoretical and Applied Electronic Commerce Research, 2020 A major challenge confronting online retailers is that of stimulating consumer online purchase intention. Many studies have explored the factors that affect consumer purchase behavior; however, few have described the underlying mechanism that links the ...
Liang Ma +3 more
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Impact of online buying behavioral tendencies of Generation Z on their parents’ consumption behavior: Insight from Indonesia [PDF]
Innovative Marketing, 2022 The generation gap has been present since the beginning of humanity and has symbolized one of the challenges of decision-making in families. It affects family members’ consumption behavior, namely buying decisions, and creates an interrelated impact on ...
Adnane Derbani +2 more
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The Impact of Online Food Applications during the Covid-19 Pandemic
International Journal of Technology, 2021 In early May 2020, the Government of Indonesia announced that the Covid-19 outbreak was categorised as a pandemic and imposed several rules in order to minimise the negative impacts arising from this pandemic.
Sevenpri Candra +2 more
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Factors influencing online purchase intention of millennials and gen z consumers [PDF]
Journal of Applied Structural Equation Modeling, 2020 This study examines the factors affecting millennials and generation Z’s purchase intention in online shopping. The variables under investigation, namely, impulse purchase orientation, quality orientation, brand orientation, online trust, and online ...
Nasrul Fadhrullah Isa +3 more
doaj
From Mars to Venus: Alteration of trust and reputation in online shopping
Journal of Innovation & Knowledge, 2021 How customers develop purchase intentions in online shopping has been an area of recent interest. In this study, we ask whether males and females leverage trust into and perceived reputation of online retailers differently in reporting purchase ...
Pejvak Oghazi +4 more
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Online purchasing under uncertainty
Random Structures & Algorithms, 2018 Abstract Suppose there is a collection of independent uniform random variables, and a hypergraph of target structures on the vertex set
Alan M. Frieze, Wesley Pegden
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Business: Theory and Practice, 2020 Online retail trade in Indonesia has grown dramatically in recent years. However, it is not being followed by an increase in the transaction completion ratio, with a cart abandonment rate of up to 70 percent.
Ni Luh Putu Indiani +1 more
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