Results 41 to 50 of about 12,318 (262)

Personalized Online Advertisements as A Means of Enhancing Purchase Intention:The Mediating Effect of Advertising Value

Psikodimensia: Kajian Ilmiah Psikologi, 2020
The high number of online shopping transactions and the rapid increase in internet users in Indonesia has encouraged many marketers to advertise their products online.
Felicia Juliana Haloho, Endang Parahyanti   +1 more
doaj   +1 more source

Factors Affecting Consumers’ Online Choice Intention: A Study Based on Bayesian Network

Frontiers in Psychology, 2021
In China, the mature development of online retail channels provides consumers with multiple consumption choices, and the factors that affect whether consumers choose to search or purchase online are numerous and complex.
Weibin Deng, Weibin Deng, Ting Su, Ting Su, Yiming Zhang, Chunli Tan, Chunli Tan   +6 more
doaj   +1 more source

Factors Affecting Live Streaming Commerce Purchase Behavior

JPBM (Jurnal Pendidikan Bisnis dan Manajemen), 2023
Online shopping provides various benefits to customers, but it has a fundamental limitation, which is direct interaction with the product. The growth of live streaming commerce (LSC) is a new way for people to reduce their concerns in online shopping ...
Felix Leonard Harrianto, Dudi Anandya, Bobby Ardiansyahmiraja   +2 more
doaj   +1 more source

Exploring the moderation effect of consumers’ demography in the online purchase behavior

Cogent Business & Management
Research findings on the relationship between online purchase intention and actual purchase show inconsistencies, suggesting that intention alone does not adequately predict online purchasing behavior.
Ni Luh Putu Indiani, I Made Suniastha Amerta, Ilham Sentosa   +2 more
doaj   +1 more source

EWOM CREDIBILITY, TRUST, PERCEIVED RISK, AND PURCHASE INTENTION IN THE CONTEXT OF E-COMMERCE: MODERATING ROLE OF ONLINE SHOPPING EXPERIENCE

Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK), 2022
This study aimed to investigate the impact of eWOM credibility on trust and perceived risk and its effect on purchase intention with the online shopping experience as a moderator.
Dudi Amarullah, Tanti Handriana, Achmad Maharudin   +2 more
doaj   +1 more source

Determinants of Online Purchase Intention in Uganda

, 2020
The advents of the internet and e-commerce have transformed the pattern of purchase of goods and services. Online customers find online shopping very convenient, flexible, time saving, offering a wide variety of selection, cheaper products and provide the possibility to make private purchases easier.
Sarah Jannat Namakula, Alain Vilard Ndi Isoh, Engotoit Benard, Abdallah Ziraba   +3 more
openaire   +2 more sources

Digitalization and International Online Sales: Antecedents of Purchase Intent [PDF]

Journal of International Consumer Marketing, 2020
This paper seeks to contribute to the literature on consumers' online purchasing behavior as an international phenomenon. Specifically, to address consumers' Internet skills, website perceived ease of use, and website trust as antecedents of purchase intent.
Lindh, Cecilia, Nordman, Emilia Rovira, Melén, Sara, Safari, Aswo, Hadjikhani, Annoch   +4 more
openaire   +1 more source

Determinants of online trust and their impact on online purchase intention [PDF]

International Journal of Technology Marketing, 2014
Abundant literature has examined online trust. However the different approaches were scarcely integrated to address the determinants of online trust and their impacts on online purchase intention. An integrative approach to online trust is adopted in this paper. A survey is carried out on a sample of 401 online consumers in Indonesia. The findings show
Kooli, Kaouther , Ben Mansour, K., Rizky , Utama   +2 more
openaire   +1 more source

Peripheral lysosomes recruit PLEKHG3 to focal adhesions and restrain protrusion dynamics

FEBS Letters, EarlyView.
Proximity‐dependent labeling at the LAMTOR complex revealed the Rho GEF PLEKHG3 as a lysosome‐proximal protein directing the study toward the influence of lysosome positioning on actin dynamics and cell motility. We show that PLEKHG3 colocalizes with lysosomes at focal adhesion sites and observe that forced peripheral dispersion of lysosomes hinders ...
Rainer Ettelt, Ana‐Maria Sandru, Georg Vucak, Sebastian Didusch, Biljana Riemelmoser, Karin Ehrenreiter, Markus Hartl, Lukas A. Huber, Manuela Baccarini   +8 more
wiley   +1 more source

Exploration of Consumer Buying Interests at Tiktok Stores Live Streaming Based on the Stimulus Organism Response (SOR) Framework

Jurnal Sisfokom, 2023
Technological developments are currently increasing rapidly so that entrepreneurs advance their business ventures with various innovations. No wonder there are many emerging marketplaces that provide several conveniences in shopping.
Windy Dara Dinanti, Wira Bharata
doaj   +1 more source