Results 131 to 140 of about 25,497 (229)

EFFECTS OF COMMITMENT ON REPURCHASE INTENTIONS IN ONLINE CUSTOMERS

open access: yesEPRA International Journal of Economic and Business Review
In the fast-evolving digital marketplace, customer loyalty is becoming increasingly difficult to sustain due to the ease of comparison, switching, and the abundance of online options. This study aims to explore the effects of affective commitment and continuance commitment on repurchase intentions among online customers.
null Shabraiz Malik   +1 more
openaire   +1 more source

PERAN BRAND IMAGE MEMEDIASI PENGARUH E-WOM DAN SOCIAL MEDIA MARKETING TERHADAP REPURCHASE INTENTION BALI UNITED STORE

open access: yesE-Jurnal Manajemen
Repurchase intention merupakan aspek penting dalam keberlangsungan perusahaan karena mencerminkan tingkat kepuasan konsumen terhadap suatu produk. Penelitian ini bertujuan untuk menjelaskan peran brand image dalam memediasi pengaruh e-WOM dan social ...
Pande Kadek Indra Mahardika   +3 more
doaj   +1 more source

Developing a theoretical framework of consumer logistics from a comprehensive literature review [PDF]

open access: yes
Paper delivered at the 21st Logistics Research Network annual conference 2016, 7th-9th September 2016, Hull. Abstract Purpose: Logistics as a business discipline entered academic consciousness in the mid-1960s when work by marketing academics discussed ...
Grant, David, Philipp, Bernd
core  

Pengaruh E-Service Quality terhadap Online Repurchase Intention melalui Online Customer Experience

open access: yesStrategic : Jurnal Pendidikan Manajemen Bisnis
Penelitian ini bertujuan untuk memperoleh gambaran dan pengaruh e-service quality terhadap online repurchase intention melalui online customer experience pada followers Instagram Skintention by Beauty Haul. Jenis penelitian yang digunakan adalah deskriptif dan verifikatif.
Putri, Rida Maulida, Widjajanta, Bambang
openaire   +2 more sources

Repurchase intent online and its determinants: a Brazilian perspective

open access: yes, 2016
There has been increased the number of academic publications that depict the on-line shopping characteristics based on attributes of confidence and attitude, with greater proliferation of these studies in developed countries. In geographical contexts such as Latin America, research in this direction have been developed, mainly anchored on growth by ...
Barrichello, Alcides   +3 more
openaire   +1 more source

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