Results 21 to 30 of about 311,803 (259)
THE EFFECT OF ELECTRONIC WORD OF MOUTH ON ONLINE TRUST AND PURCHASE INTENTION AMONG MILLENNIALS GENERATION ON INSTAGRAM [PDF]
Russian Journal of Agricultural and Socio-Economic Sciences, 2019 The purpose of this research were (1) to analyze the effect of E-WOM to online trust on Instagram; (2) to analyze the effect of E-WOM to purchase intention on Instagram; (3) to analyze the effect of online trust to purchase intention on Instagram.
Hirzianto S., Yuliati L.N., Kirbrandoko
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Relationship between brand trust and positive electronic word-of-mouth intention
Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, 2023 This study examines the effects of brand trust and Online Brand Community (OBC) trust on repeat purchase intention and positive Electronic Word-Of-Mouth intention (eWOM). A sample of 502 consumers was surveyed.
Phan Tấn Lực
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Frontiers in Psychology, 2023 IntroductionIn 2020, the outbreak of COVID-19 has forced consumers to shift their consumption patterns online. However, the problem of online fraud in green agricultural products seriously undermines consumer trust and is detrimental to the sustainable ...
Shaoling Fu +4 more
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Relations between perceived risks and online shopping behavior in COVID-19 epidemic time: online trust as a moderator [PDF]
Maǧallaẗ Al-Buḥūṯ Al-Tiǧāriyyaẗ, 2023 Online shopping behavior is still a discoverable topic, particularly in terms of perceived risks. Coronavirus health risks have a significant impact on human culture, behavior, and decision-making processes.
عبدالباسط مسلم الخوالدة
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Online Social Networks and Trust [PDF]
Social Indicators Research, 2018 We use Italian data from the Multipurpose Household Survey to explore how participation in social networking sites (SNS) such as Facebook and Twitter affects the most economically relevant aspect of social capital, trust. We account for measures of trust in strangers (often referred to as social trust), trust in neighbours (particularized trust) and ...
Sabatini, Fabio, Sarracino, Francesco
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Determinants of Online Trust and Their Impact on Online Purchase Intention in Yogyakarta [PDF]
International Journal of Industrial Engineering and Production Research, 2022 Technological developments are very rapidly making changes in consumer behaviour where there is a transition from offline transactions to online in Yogyakarta.
Budi Suprapto +2 more
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Factors influencing online purchase intention of millennials and gen z consumers [PDF]
Journal of Applied Structural Equation Modeling, 2020 This study examines the factors affecting millennials and generation Z’s purchase intention in online shopping. The variables under investigation, namely, impulse purchase orientation, quality orientation, brand orientation, online trust, and online ...
Nasrul Fadhrullah Isa +3 more
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Frontiers in Psychology, 2022 Based on the theory of commitment and trust, this paper constructs an online consumer purchase decision model, empirically studies the common values, online trust, commitment and purchase decision, and explores the influence mechanism and path of online ...
Yan You +3 more
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Cogent Business & Management, 2021 This paper aims to investigate the relationship between antecedents of trust in online shopping and purchase intention. Specifically, it examines the relationship between perceived service quality, perceived website quality, and perceived reputation, as ...
Sikandar Ali Qalati +5 more
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Adolescents and Trust in Online Social Interactions: A Qualitative Exploratory Study
Children, 2023 Social media have become increasingly embedded in adolescents’ daily lives. Although these contexts have been widely studied, how trust in online relationships is built among adolescents is still an unexplored issue.
Elisa Colì +4 more
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