The Phenomenon of Creepiness in a Digital Marketing World
Psychology &Marketing, EarlyView.ABSTRACT Creepiness is a potential negative emotional response by consumers toward the digital data‐driven personalization of marketing efforts. This phenomenon has become increasingly prevalent with the rise of advanced (AI) technologies and inexpensive data collection.
Alisa Petrova +3 more
wiley +1 more source
The influence of audience's regulatory focus on the persuasive effect of different pro-vaccine messages. [PDF]
PLoS OneXia D +5 more
europepmc +1 more source
La persuasión desde las Institutiones oratoriae a la Scienza nuova
, 1997 Paolo Fabiani
openalex +1 more source
Decoding Food Labels: How and Why Labels Influence Consumers' Responses
Psychology &Marketing, EarlyView.ABSTRACT Consumers make hundreds of food‐related decisions daily, often relying on labels to guide their choices. While extensive research has examined whether food labels are effective and which label types outperform others, limited work has explained how and why labels influence consumers' responses.
Ana Tereza Delapedra +3 more
wiley +1 more source
Interventions targeting healthcare worker influenza vaccination: A systematic review. [PDF]
Hum Vaccin ImmunotherBertrand SF +4 more
europepmc +1 more source
Optimizing Monetization Strategies for Generative AI Firms: Implications for Search Engagement
Psychology &Marketing, EarlyView.ABSTRACT As Generative Artificial Intelligence (GenAI) platforms, such as ChatGPT, have transformed digital search querying behavior, mounting operational costs challenge firms to explore alternative monetization strategies beyond traditional subscription models.
Veronica Rosendo‐Rios, Paurav Shukla
wiley +1 more source
Re: Impact of self-efficacy-based health education programs on behavior modification for Opisthorchis viverrini and cholangiocarcinoma prevention in Thailand: A systematic review and meta-analysis. [PDF]
Parasites Hosts DisRattanapitoon NK +2 more
europepmc +1 more source
Don't You Know That You're Toxic? How Influencer‐Driven Misinformation Fuels Online Toxicity
Psychology &Marketing, EarlyView.ABSTRACT Research on misinformation has focused on message content and cognitive bias, overlooking how source type shapes toxic engagement. This study addresses that gap by showing that influencer‐driven misinformation does not merely increase toxicity: it reconfigures its nature and persistence through relational and social influence mechanisms ...
Giandomenico Di Domenico +2 more
wiley +1 more source