Results 181 to 190 of about 24,443 (198)

Countering Social Information: Low Identity Integration Leads to Nonconformity in Consumption Choices

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT We examine how the processing of social information for identity‐driven consumption choices is moderated by individual differences in the psychological management of multiple identities. We specifically show that consumers who experience their multiple identities as more incompatible—or low identity integrators—are less likely to conform to ...
Kathrin J. Hanek, Stephen M. Garcia
wiley   +1 more source

The Dilemma of Carbon‐Conscious Consumers: A Multi‐Study Investigation of Carbon Transparency in AI Use

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT As artificial intelligence (AI) becomes embedded in everyday consumer services, it introduces ethical dilemmas that extend beyond fairness and privacy. One underexplored concern is the environmental cost of AI, particularly its carbon footprint.
Vik Naidoo
wiley   +1 more source

God's Presence in the Aisle: How God Salience Encourages Preference for Ultra‐Processed Foods

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT God‐related cues are pervasive in consumers' daily lives, yet little research has examined how God salience shapes consumer food choices. Drawing on compensatory control theory and the literature on symbolic healing, we present findings from six studies, including a field experiment, demonstrating that high (vs.
Ali Gohary, Hean Tat Keh
wiley   +1 more source

Dual Pathways of Loneliness in the Marketplace: Emotional Attachment, Empowerment, and Evaluations of Brand Warmth and Brand Competence

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Loneliness shapes consumer behavior, yet whether it increases preference for warm or competent brands remains unresolved. We argue that this question cannot be answered without distinguishing who is perceived to be lonely. Individual loneliness, which is a person's subjective experience of social disconnection, activates agency‐restoration ...
Aulona Ulqinaku   +2 more
wiley   +1 more source

CELEBRATE Feeding: Impacts of a responsive feeding behaviour change coaching intervention in child care settings. [PDF]

open access: yesJ Nutr Sci
Campbell JE   +7 more
europepmc   +1 more source

Eliciting Mental Time Travel Through Digital Product Displays and Its Positive Influence on Purchase‐Oriented Outcomes

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Drawing on cognitive science research, this study explores mental time travel and its elicitation through digital product displays. Specifically, we examine how digital product displays elicit mental time travel to the past and future and how this cognitive process positively influences three purchase‐oriented outcomes: inspiration to purchase,
Jennifer Brannon Barhorst   +3 more
wiley   +1 more source

Visual Implied Motion in Marketing: A Dual‐Route Framework of Perceptual Persuasion

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Depicting movement in static marketing stimuli, referred to as ‘implied motion’, is widely used across packaging, logos, and advertising, and multimodal brand communications. Despite growing evidence of its persuasive impact, the underlying psychological mechanisms and boundary conditions remain theoretically fragmented. This systematic review
Tianyi Zhang, Charles Spence
wiley   +1 more source

Home - About - Disclaimer - Privacy