Results 51 to 60 of about 100,851 (293)
Governmental Communication. A comparative view of Great Britain and Mexico
In this article I present a comparative analysis of governmental communication in Great Britain and Mexico, considering three processes: the logic of governmental communication, the management of communication tasks and the structure and dynamics of the ...
Yolanda Meyenberg Leycegui
doaj
Persuasion in letters to the editor. [PDF]
Per estudiar la persuasió en les cartes al director, s'analitza com estan relacionades les oracions en cada text, component unitats de discurs segons un procés general de connexió.
Garrido Medina, Joaquín
core
Abstract Provenance is the story of how something has come to be. In this paper, we provide a systematic literature review to categorize the various notions of provenance in Information Sciences. The goal of this review is to paint a broader picture of the multiple uses of provenance at play and to enhance our understanding of the importance of ...
Rhiannon Bettivia +2 more
wiley +1 more source
Presupposition, Persuasion and Mag Food Advertising: A Preliminary Study
: In this study presupposition is examined from the point of view of the type of information assumed by advertisers (Levinson 1983; Goddard 1998) and the functions they fulfi l in achieving persuasion in nutritional advertising. Thus, 25 headlines from 5
Tamara Bouso
doaj +1 more source
La negociación y el arte de la persuasión [PDF]
En la alta gerencia es importante ser grandes negociadores, para poder vender la imagen de una organización o propuesta de valor que se quiera ofertar, esta habilidad algunas veces ya se tiene desde que se nace sin embargo, es necesario pulir o volverse ...
Méndez, Diana Marcela
core
Abstract In today's digital age, misinformation propagates rapidly through digital channels, blurring the lines between truth and fiction, and challenging the foundations of trust in information sources. Although affecting all spheres of life, misinformation poses a significant threat to workers highlighting a critical intersection between ...
Ashwani Malhotra +4 more
wiley +1 more source
La literatura sobre comunicación eficaz de la Responsabilidad Social Corporativa (RSC) es compleja y, en ocasiones, contradictoria respecto al papel de la coherencia entre la actividad de la empresa y las acciones de RSC (fit empresarial clásico).
Nuria Villagra +2 more
doaj +1 more source
Retórica, persuasión y mano invisible [PDF]
Adam Smith utiliza la expresión "roano invisible" en tres ocasiones. En The Prznciples which lead and direct Philosophical Enquiries; lllustrated by the History of Astronomy (HA en adelante) Smith utiliza la expresión ''mano invisible" por primera vez.
Indavera Stieben, Leandro Gastón
core
Parents information behavior: Typology of vaccine attitudes in the context of information source use
Abstract Although some studies indicate that vaccine risks are not a major public concern, vaccine hesitancy is nevertheless increasing. The “cure” is not simply higher information‐literacy levels; many investigations emphasize that information must come from sources people trust.
Anna Mierzecka, Marcin Łączyński
wiley +1 more source
Using generative AI to co‐design data‐driven stories
Abstract Data storytelling combines communication and visualization techniques with storytelling principles to convey insights meaningfully and engagingly. This paper introduces the AI‐DIKW framework, an extension of the Story Data–Information–Knowledge–Wisdom (S‐DIKW) hierarchy, designed to support the co‐creation of data‐driven stories by combining ...
Angelica Lo Duca
wiley +1 more source

