Results 31 to 40 of about 3,733,941 (292)

(Non)Branding Cities and (De)Institutionalization Perspectives: A Case Study of Van, Turkey

open access: yesCoğrafya Dergisi, 2022
This study focuses on place branding theory with a case study from a city in Eastern Turkey. The experiences of the city of Van in branding its physical, cultural, and living memories potentially revise the stakeholder approach in tourism branding.
Mehmet Şeremet   +2 more
doaj   +1 more source

New Urban Landscapes and Urban Image

open access: yesProceedings of the International Conference of Contemporary Affairs in Architecture and Urbanism-ICCAUA, 2021
Recent accounts of place branding seen to have become an important tool for the cities which eagerly demand to take place in the global competition.
Zeynep Eraydın
doaj   +1 more source

Country Branding: What Branding? Relevant Terminologies and their Possible Interpretations in the Case of Countries

open access: yesStudia Ekonomiczne i Regionalne, 2018
Subject and purpose of work: The study systematizes concepts and terms related to country branding such as nation branding, state branding, place branding, destination branding, location branding, territory branding, and region branding as well as ...
Papp-Váry Árpád Ferenc
doaj   +1 more source

Measuring place branding strategy implementation [Elektronisk resurs]

open access: yes, 2023
Place branding caught significant attention both among researchers and practitioners in the last decades, moving from corporate branding and marketing concept to a more multidisciplinary approach. Being an influential part of new public management, urban
Rauhut Kompaniets, Olga,   +1 more
core  

A critical typology of "good place branding" [Elektronisk resurs] : Lessons from place-branding expertise

open access: yes, 2023
Place branding is defined as “the development of brands for geographic locations with the aim of triggering positive associations about the area and distinguishing a place from other places” (Stevens et al., 2020, p. 752).
Bertilsson, Jon,   +3 more
core   +1 more source

VILLAGE AND RURAL BRANDING: Strategies for Developing Distinctive Values in Rural Areas

open access: yesJournal Communication Spectrum, 2017
The development of geographical branding has made any place and space valuable if it is well communicated. This is no exception in the context of village and rural branding. Countries with rich villages and rural areas, such as Indonesia, should consider
Bambang Sukma Wijaya
doaj   +1 more source

Perception of Brand Personality of Urban Cultural Heritage: A Case Study of Qiming Li, Jiangmen, Guangdong

open access: yesRedai dili, 2022
Place branding is an important means of enhancing place value. It promotes the competitiveness of a place by delivering a unique image distinguished from other places to the audience, to stimulate the development of the local economy and enhance the ...
Lin Mingliang, Yang Minghui
doaj   +1 more source

Peripheral Neutrophil Activation and Extracellular Trap Formation in Amyotrophic Lateral Sclerosis

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
Markers of neutrophil activation are increased in plasma during ALS, and markers of NET formation associate with ALS survival. ABSTRACT Objectives Peripheral neutrophil levels in amyotrophic lateral sclerosis (ALS) inversely correlate with survival, suggesting a role for neutrophils in disease progression.
Lillia A. Baird   +9 more
wiley   +1 more source

Place Branding and Place-Shaping: A Rural Tourism Programme and Beyond in Southwest China

open access: yesTourism and Hospitality
While place branding strategies are increasingly implemented in rural tourism, they are criticised for issues of exclusion and homogenisation. In response, attempts have been made to rejuvenate place branding by integrating the ideology of place-shaping.
Tian Tian, Stijn Speelman
doaj   +1 more source

Prevalence of Dietary Supplement Use and Potential Medication Interactions Among Adults with Systemic Lupus Erythematosus

open access: yesArthritis Care &Research, Accepted Article.
Objective To characterize the prevalence and correlates of dietary supplement use, identify commonly used supplements, and evaluate potential supplement–medication interactions among adults with systemic lupus erythematosus (SLE). Methods We analyzed cross‐sectional data from 451 adults in the Approaches to Positive, Patient‐centered Experiences of ...
Sarah L. Patterson   +7 more
wiley   +1 more source

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