Results 131 to 140 of about 198,363 (288)
Developing a sustainable nation brand: a study of Sri Lanka [PDF]
This study examines the degree to which the Earth Lung Project, a carbon mitigation initiative in Sri Lanka has developed a coherent nation brand. Findings indicate that a shared sense of national identity amongst all stakeholder groups is critical in ...
Welton, R
core
Changes in Alcohol Retail Laws and Foot Traffic at Liquor Stores
ABSTRACT We study how expanding alcohol availability at grocery and convenience stores affects consumer traffic in liquor stores by leveraging recent changes in state‐level alcohol distribution laws in a difference‐in‐difference quasi‐experimental design.
Nathan Palardy +3 more
wiley +1 more source
In the evolving discourse of affective urbanism, emotions are increasingly recognized as fundamental, systemic drivers shaping the social, perceptual, and symbolic dimensions of urban space. Meanwhile, advances in visual technologies and media aesthetics
Hong Zhang, Jie Wei, Cheryl Zhenyu Qian
doaj +1 more source
The importance of heritage on the overall perceived image of a place: Barcelona seen by its residents [PDF]
Place branding literature generally defines heritage as a major attribute that composes place brands. Moreover, the concept of heritage is deeply connected to place identity, to the point that some authors describe it as its DNA.
Compte-Pujol, M.
core
Abstract The Russian invasion of Ukraine in February 2022 had profound consequences for the global economy. As both countries are major commodity exporters, the food value chain was also affected. This study investigates the impact of the invasion on stock prices, profitability and sentiments of agribusinesses along the food supply chain by using an ...
Julia Höhler +2 more
wiley +1 more source
Abstract World markets for quality differentiated agri‐food products are highly competitive, presenting significant challenges for firms aiming to compete effectively. Government agencies and business organizations often implement various export promotion policies to address these challenges.
Nicolás Depetris‐Chauvin +1 more
wiley +1 more source
Nation Branding and Policy transfer: Insights from Norden. EL-CSID Working Paper Issue 2018/22 • October 2018 [PDF]
Recent years have seen an interesting development in practices and policies of nation branding. Alongside an emphasis in which nation branding programmes seek to activate desires of conspicuous consumption in consumers, or to use branded messages to ...
Browning, Christopher S.
core
Abstract This study examines producer participation choices considering a variety of potential benefits linked to state‐sponsored marketing programs, using a real choice dataset of farmers in Missouri. Multinomial logit models are employed to predict determinants of farmer enrollment in three tiers of the Missouri Grown local food marketing program ...
Lan Tran, Ye Su, Laura McCann
wiley +1 more source
ABSTRACT This study aims to explore the influence of Wine Tourism (WT) on the Sustainable Performance (SP) of wineries in Spain. It particularly investigates how Corporate Social Legitimacy (CSL) and Green Innovation (GI) may act as intermediary factors in this relationship.
Javier Martínez‐Falcó +3 more
wiley +1 more source
PENDEKATAN KONSEPTUAL PLACE MARKETING DAN PLACE BRANDING DALAM DESTINATION BRANDING
Pertumbuhan destination di beberapa kota di dunia saat ini, mendorong adanya tingkat persaingan yang begitu kuat dalam menarik wisatawan, investor, perusahaan, ataupun sumber daya manusia. Hal ini menempatkan place marketing dan place branding sebagai suatu konsep strategi dalam rangka membangun tempat menjadi merek dan mempromosikannya kepada audiens ...
openaire +3 more sources

