Results 71 to 80 of about 199,947 (303)
Santa Claus, place branding and competition
Fennia: International Journal of Geography, 2008 Santa Claus has been described as the world’s strongest brand. Although Santa Claus has been examined in the context of product and retail branding, the Santa mythology has been little discussed with respect to place branding.
C. Michael Hall
doaj
Advanced Engineering Materials, EarlyView.Aluminum and nitride coatings are used in industry because they are hard, resist wear, and protect against oxidation. Adding boron can improve friction behavior and other properties. This study tests coatings on surfaces with different finishes. Results show smoother surfaces perform better, while rough ones wear faster, although coatings can reduce ...
Adrián Claver +9 more
wiley +1 more source
Geographies of affect: In search of the emotional dimension of place branding
Communication & Society (Formerly Comunicación y Sociedad), 2018 Emotion is becoming one of the most important assets for the development of a strategy of place branding, with the primary aim of projecting competitive spatial identities through the use of brands.
Joan Nogué, Jordi de San-Eugenio-Vela
doaj +1 more source
Laser‐Induced Graphene from Waste Almond Shells
Advanced Functional Materials, EarlyView.Almond shells, an abundant agricultural by‐product, are repurposed to create a fully bioderived almond shell/chitosan composite (ASC) degradable in soil. ASC is converted into laser‐induced graphene (LIG) by laser scribing and proposed as a substrate for transient electronics.
Yulia Steksova +9 more
wiley +1 more source
Disaster Branding: The Diversionary Role of (St)architects in the Aftermath of Italian Disasters
International Journal of Disaster Risk ScienceThis article discusses the emerging practice of disaster branding, herein intended as a specific form of place branding associated with post-disaster reconstruction.
Sara Bonati +2 more
doaj +1 more source
Assembly of Cell‐Seeded 3D Printed Hydrogel Modules with Perfusable Channel Networks
Advanced Functional Materials, EarlyView.Macroscale assembly was utilized to prepare perfusable tissue constructs from individually 3D printed hydrogel modules with embedded branched channel networks and port arrays for cell seeding. Novel multi‐material bioreactors were fabricated to facilitate the gluing of individual modules and the perfusion culture of assembled modular constructs seeded ...
Zachary J. Geffert +10 more
wiley +1 more source
Strategies for branding the city of Gaborone as a tourist destination. [PDF]
African Journal of Hospitality, Tourism and Leisure, 2018 City branding is a 21st century phenomenon that has been enthusiastically embraced by cities in high income countries. In emerging markets or developing countries city branding has not received much enthusiasm for arguably varying reasons.
Mr L Sigwele +2 more
doaj
New-Age Branding and the Public Sector [PDF]
, 2010 {Excerpt} Branding is a means to identify a company’s products or services, differentiate them from those of others, and create and maintain an image that encourages confidence among clients, audiences, and partners. Until the mid-1990s, brand management—
Serrat, Olivier
core +1 more source
Advanced Healthcare Materials, EarlyView.A superhydrophobic 3D cell culture platform enables rapid and consistent formation of heterotypic tumor–stroma clusters, and reveals how physiological shear conditions influence metastatic signaling. Mechanical stimulation of cancer‐associated fibroblasts promotes sustained cytokine secretion and survival‐promoting pathways, showing how multicellular ...
Alexandria T. Carter +5 more
wiley +1 more source
Advanced Materials, EarlyView.An overview of design principles and scalable fabrication strategies for multifunctional bio‐based packaging. Radiative cooling films, modified‐atmosphere films/membranes, active antimicrobial/antioxidant platforms, intelligent optical/electrochemical labels, and superhydrophobic surfaces are co‐engineered from material chemistry to mesoscale structure
Lei Zhang +6 more
wiley +1 more source