Results 231 to 240 of about 3,624,363 (367)
ABSTRACT This study examines how celebrity endorsements drive sustainable consumption by shaping purchase intentions for green moisturizers in China, integrating the Theory of Planned Behavior (TPB) and Source Credibility Theory (SCT). Surveying 700 consumers and applying partial least squares structural equation modeling (PLS‐SEM), we find celebrity ...
Muni Ni‐Ying +4 more
wiley +1 more source
The role of social media ads for election outcomes: Evidence from the 2021 German election. [PDF]
Bär D, Pröllochs N, Feuerriegel S.
europepmc +1 more source
Political Advertising in 2016: The Presidential Election as Outlier?
Erika Franklin Fowler +2 more
semanticscholar +1 more source
Can Happiness Be Sustainable? Monitoring Global Consumption Footprints From 2015 to 2024
ABSTRACT Understanding how happiness relates to resource consumption requires considering not only domestic environmental impacts but also the broader transnational effects embedded in global trade. To address this gap, this study introduces the Consumption Footprint–Happiness Ratio (CHR), a visual analytic metric that captures the intensity of ...
Chong‐Wen Chen
wiley +1 more source
Public Support for Alcohol-Control Policies and Political Ideology in the US.
Fokom Domgue J, Yu R, Hawk E, Shete S.
europepmc +1 more source
Political advertising as a resource for citizenship. The reception of audiovisual rhetoric
Magnus Hoem Iversen
openalex +1 more source
What Drives Perceptions of the Political in Online Advertising?: The Source, Content, and Political Orientation [PDF]
Laura Edelson +6 more
openalex +1 more source
The Nexus Between Circular Economy and Sustainable Supply Chain Management: PRISMA Methodology
ABSTRACT The intersection of sustainable supply chain management (SSCM) and circular economy (CE) has attracted increasing academic and practical attention, emphasizing the need for integrated sustainability approaches. This study employs the PRISMA protocol and conceptualizes the CE–SSCM relationship as a dynamic system in which internal capabilities,
Feriel Barkaoui, Khaled Ben abdallah
wiley +1 more source
Commercial determinants of health: case study of ultra-processed food companies in Thailand. [PDF]
Jindarattanaporn N +2 more
europepmc +1 more source

