Results 31 to 40 of about 644,679 (285)

Enhancing Sustainability Label Effectiveness Through Logo Design Modification: An Analysis of the EU Green Leaf Logo

open access: yesAgribusiness, EarlyView.
ABSTRACT Sustainability labels can help support consumers select more socially and environmentally friendly options, thereby enhancing returns for conscientious producers and promoting the transition to a more sustainable food system. However, consumer confusion regarding labels' meaning undermines their effectiveness.
Monika Hartmann   +4 more
wiley   +1 more source

Aesthetic dimension of political advertising

open access: yesTorun International Studies, 2015
Political advertising is a form of aesthetic and political communication; it is encountered in election, addressed to electoral groups and aimed at electoral behavior perception management.
Natalia Liutko
doaj   +1 more source

Political advertising is not polarizing the American public [PDF]

open access: yes, 2018
There is little doubt that American politics has become more partisan and acrimonious in recent decades. While there are many potential sources of this rise in polarization, many point to the growth in political advertising as one potential cause.
Franklin Fowler, Erika   +3 more
core  

How does the Kids SIPsmartER program impact the sugar‐sweetened beverage intake of students: An investigation beyond total treatment effect in randomized controlled trial

open access: yesAmerican Journal of Agricultural Economics, EarlyView.
Abstract This study develops and empirically estimates a structural framework to decompose the causal pathways of multilevel behavioral interventions targeting adolescent health behaviors. We apply this framework to the Kids SIPsmartER (KSS) program, a 6‐month, school‐based intervention evaluated through a clustered randomized controlled trial in rural
Naveen Abedin   +5 more
wiley   +1 more source

Political Advertising in Egypt after 30 June 2013 Revolution Analysis Study on Presidential Election 2014/ 2018

open access: yesJournal of Architecture, Art & Humanistic Science, 2020
Introduction:Political advertising is one of the different and different forms of communication messages as a competing advertising message to two opposing parties in the political arena.
Sara Gaber
doaj   +1 more source

Linguvostylistic Aspects of Manipulative Influence in English Political Advertisements [PDF]

open access: yes, 2011
Political advertising designed to influence the behavior and beliefs of the audience. Therefore political advertisements should be original and interesting they should draw the audience’s attention by successful text decision.
Masel, Julia
core  

'What we might expect - if the highbrow weeklies advertized like the patent foods': Time and Tide, advertising, and the 'battle of the brows' [PDF]

open access: yes, 2011
This essay examines both the advertising content and a discourse about commercial culture in the feminist weekly periodical Time and Tide. Taking a cue from Sean Latham and Robert Scholes's emphasis on advertising as 'a vital, even crucial part of the ...
Clay, C
core   +1 more source

Caring or not caring for coworkers? An empirical exploration of the dilemma of care allocation in the workplace [PDF]

open access: yes, 2020
Organization and management researchers praise the value of care in the workplace. However, they overlook the conflict between caring for work and for coworkers, which resonates with the dilemma of care allocation highlighted by ethicists of care ...
Antoni, Anne   +2 more
core   +1 more source

‘People Need to Understand That They Are Stealing From Their Neighbours’: A Critical Media Analysis of the Representations and Resistance Throughout the Robodebt Scheme

open access: yesAustralian Journal of Social Issues, EarlyView.
ABSTRACT The Robodebt scheme issued thousand‐dollar debts to an estimated half a million people who had received social security. The debts were largely inaccurate and illegal, with the aim of improving the federal government's budget. The 2023 Royal Commission into the Robodebt Scheme found that the stigmatising political and public language about ...
Ella Kruger, Phillipa Evans
wiley   +1 more source

Online Communication And PR in Romanian Public Administration. The Case Study of Public Institutions From Transylvania

open access: yesTransylvanian Review of Administrative Sciences, 2016
New technologies such as Internet and new media introduce new challenges for public communication. Private companies from Romania use in a very creative way the new tools of Web 2.0, such as social media.
Delia Cristina BALABAN   +3 more
doaj  

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