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METAPHORIZATION AS A PRIMARY MECHANISM OF MODERN ENGLISH LEXICAL EXPANSION

International Humanitarian University Herald. Philology
openaire   +1 more source

Difficulty of the translation of primary and complex metaphors : an experimental study

, 2020
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The Emergent Organization: Primary and Complex Metaphors in Theorizing about Organizations

Organization Studies, 2008
We argue that complex metaphors in organization theory are made up of smaller primary metaphors or metaphorical parts that form the atomic components of the molecular structure of complex metaphorical thought. Using examples from organization theory, we demonstrate that (a) complex metaphors are made up of primary metaphors that are often grounded in ...
Joep Cornelissen, Mario Kafouros
exaly   +3 more sources

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Primary metaphors and monomodal visual metaphors

Journal of Pragmatics, 2011
Grady's Primary Metaphor Theory has focused almost exclusively on verbal corpora. Even though the possibility of non-verbal expression is considered, there is very little research on the matter. In order to study the human mind, there is no doubt that the information given by verbal language is critical, but it is also necessary to analyze other ...
Maria J Ortiz
exaly   +2 more sources

Are primary conceptual metaphors easier to understand than complex conceptual metaphors?

Benjamins Translation Library, 2011
The present behavioural study explores the cognitive processing of primary and complex conceptual metaphors during the first step of the translational process: comprehension. According to Lakoff and Johnson (1980), primary and complex conceptual metaphors are based on different conceptual architectures, a simpler one for primary conceptual ...
Antin Fougner Rydning, Christian Lachaud
exaly   +2 more sources

Primary Metaphors and Multimodal Metaphors of Food: Examples from an Intercultural Food Design Event

Metaphor and Symbol, 2017
The conceptual metaphor “THOUGHT IS FOOD” is exemplified in many verbal expressions. Nevertheless, how food metaphors are realized through the actual dining experience remains unexplored.
Ming-Yu Tseng
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Primary Metaphors across Languages: Difficulty as Weight and Solidity

Metaphor and Symbol, 2019
This is a linguistic study of two primary metaphors with the same target concept, “DIFFICULTY IS WEIGHT” and “DIFFICULTY IS SOLIDITY,” in English and Chinese.
Ning Yu
exaly   +2 more sources

Visual Rhetoric: Primary Metaphors and Symmetric Object Alignment

Metaphor and Symbol, 2010
Verbal corpus analysis in various languages and advances in the study of neural computation have revealed that we make use of primary metaphors in our reasoning processes. Very few studies have been carried out, however, regarding manifestations of primary metaphors in visual corpora. In this article the author proposes to observe how primary metaphors
Maria J Ortiz
exaly   +2 more sources

Language statistics and individual differences in processing primary metaphors

Cognitive Linguistics, 2013
AbstractResearch in cognitive linguistics has emphasized the role of embodiment in metaphor comprehension, with experimental research showing activation of perceptual simulations when processing metaphors. Recent research in conceptual processing has demonstrated that findings attributed to embodied cognition can be explained through language ...
Sterling Hutchinson, Max Louwerse
exaly   +3 more sources