Results 281 to 290 of about 58,641 (308)

Innovation in Private-Label Branding

Design Management Review, 2010
Private labels are taking on the national brands. Putting price aside, specialty retailers, supermarkets, and chains, such as Starbucks and Target, are creating high-margin, high-quality consumer goods and experiences that are enticing growing numbers of loyal and profitable customers.
openaire   +1 more source

Private-label manufacturing.

Medical device technology, 1998
Private, or own-brand, labelling of products is an attractive proposition for manufacturers who may have unique products but lack access to particular markets, or distributors who may have a strong brand identity but lack a suitable product. However, care must be taken to ensure that private-labelled products comply with the Medical Device Directive ...
openaire   +1 more source

Quality and Private Label Encroachment Strategy

Production and Operations Management, 2022
Xiaoqiang Cai
exaly  

Analyzing the effects of private-label supplier disclosure on retailer image

Journal of Retailing and Consumer Services, 2021
Samanta Pérez-Santamaría, Mercedes Martos-Partal   +1 more
exaly  

The contribution of private labels

2009
the purpose of this study is to deeply explore the relationship between private labels and trust and to identify possible positive spill-over in terms of consumer behavioral consequences. A multi-relational perspective that considers three different levels of trust is adopted.
openaire   +1 more source

Private Labels - A Study of the Development of Private Labels on the Fast-Moving Consumer Goods Market

2014
The Fast-moving Consumer Goods Market (FMCG) is characterized by the competition between private labels and national brands. Private labels are a global phenomena, but the private label market differs between nations due to various market conditions.
Andersson, Lisa, Boman, Josefin
openaire   +1 more source

The moderating effect of average wage and number of stores on private label market share: A hierarchical linear model analysis

Journal of Retailing and Consumer Services, 2021
Zhixin Mao, Yongrui Duan, Yuliang Yao
exaly  

Students and Private Labels: Categories of Private Labels Buying by University Students

Hradec Economic Days, 2020
openaire   +1 more source

The interactive effect of power distance belief and consumers’ status on preference for national (vs. private-label) brands

Journal of Business Research, 2020
Jessie J Wang, CARLOS J Torelli, Ashok K Lalwani   +2 more
exaly  

Private label shoppers between fast fashion trends and status symbolism – A customer characteristics investigation

Journal of Retailing and Consumer Services, 2020
Jan Kemper, Malte Brettel
exaly