Results 31 to 40 of about 706,394 (209)
Journal of Retailing, 2022 Standard private labels (PLs) have been the topic of multiple prior reviews. Having been leapfrogged by business practice, the marketing literature has only recently witnessed a surge in interest in multi-tier PL offerings. These typically include a budget and/or premium tier in addition to the omnipresent standard PL tier.
Keller, Kristopher O. +2 more
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A Dynamic Look at Subprime Loan Performance [PDF]
, 2005 Does delinquency have any predictive power for the future performance of a mortgage? Analysis of a sample of subprime mortgages from the Loanperformance database on securitized private-label pool collateral using a two-step estimation procedure to ...
Danis, Michelle A. +1 more
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EXAMINING PURCHASE INTENTION OF PRIVATE-LABEL BRANDS: THE MODERATING EFFECT OF BRAND CATEGORY
Jurnal Aplikasi Manajemen, 2023 Private label is seen as a way to maintain profits, encourage consumption, and as a form of CSR for retail companies when empowering local small businesses.
Effly Juvita Andarini, Yeshika Alversia
doaj +1 more source
International Journal of Business Strategy and Automation, 2021 Private labels are developed and sold by retailers and wholesalers. Private labels are gaining in importance and are competing with established brands. Private labels succeed because of certain critical factors. Such brands differentiate themselves and add value so that customers choose such brands over established brands.
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Private label line proliferation and private label tier pricing: A new dimension of competition between private labels and national brands [PDF]
Journal of Retailing and Consumer Services, 2017 Abstract In this study, we explore the impact of private label (PL) proliferation and pricing on consumer demand and derive profit implications for different scenarios: (i) dropping or adding a line (kids, health or muesli) within a PL tier and (ii) changing the PL tier prices. We use a representative household panel dataset (2008–2009) for the ready
Hökelekli, Gizem +2 more
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Private labels and the purchasing behaviour of young Polish consumers in the market
Zarządzanie Innowacyjne w Gospodarce i Biznesie, 2019 Initially, private labels were associated with low quality and unknown composition. Due to product innovations, it is increasingly difficult to distinguish a private label of a retail chain from a so-called mass brand produced for the general population
Tomasz Zalega
doaj +1 more source
Analisis Pengaruh Citra Toko, Citra Merek Produk Private Label, Dan Nilai Yang Persepsikan Terhadap Loyalitas Pelanggan (Studi Pada Pelanggan Giant Di Kota Malang) [PDF]
, 2016 : The purpose of this study was to investigate the direct effect of store image, private label brand image, and perceived value to customer loyalty. This study also investigates the indirect effect mediated by private label brand image and perceived ...
Aryanti, R. (Rian) +2 more
core +2 more sources
The internet and public–private governance in the European Union [PDF]
, 2006 The EU plays a significant role in public policy aspects of Internet governance, having created in the late 1990s the dot eu Internet Top Level Domain (TLD). This enables users to register names under a European online address label.
Christou, George, Simpson, Seamus
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Jurnal Ilmu Keluarga dan Konsumen, 2017 This research aims to identify the difference of the latent variables (shelf space, familiarity, perceived risk, price consciousness, citra private label, kualitas servis, and perceived quality) among ritel industries; to analyze the influence among ...
Dharmawan Santoso +2 more
doaj +1 more source
Journal of Business Economics and Management, 2014 Private labels are growing fast in Europe and USA, especially in the context of nondurable consumer goods. Moreover, the traditional association of private labels solely with a price focus, to the detriment of quality, appears to be diminishing.
Óscar González-Benito +1 more
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