Results 31 to 40 of about 2,124,782 (302)

The role of brand image in consumer-brand relationships: similarities and differences between national and private label brands

open access: yesManagement şi Marketing, 2020
The purpose of the present research is to explore the effect of brand image on brand loyalty and brand commitment to national and private label brands. Data was collected through a field survey via the store-intercept method.
Alić Adi   +2 more
doaj   +1 more source

ТЕНДЕНЦІЇ РОЗВИТКУ PRIVATE LABEL НА УКРАЇНСЬКОМУ РИНКУ

open access: yesEkonomìčnij Vìsnik Nacìonalʹnogo Tehnìčnogo Unìversitetu Ukraïni "Kiïvsʹkij Polìtehnìčnij Institut", 2015
Власні товарні марки сьогодні активно використовуються для підвищення конкурентоспроможності торговельних мереж та виробників товарів. У публікації висвітлюється роль власних товарних марок в маркетинговій діяльності роздрібних торговців та виробників ...
Ю. М. Карпенко
doaj   +1 more source

An empirical study of international private label branding in the food sector in Hungary [PDF]

open access: yes, 2011
Private label branding strategies differ to that of the manufacturer. The study aims to identify optimal private label branding strategies for (a) utilitarian products and (b) hedonistic products, considering the special factors reflected in consumer ...
Malota, Erzsébet, Kelemen, Zita
core   +2 more sources

The Impact of Private Label Brand Personality Perception on Consumers' Buying Intentions [PDF]

open access: yes, 2019
The aim of this research is to demonstrate the impact of private label brand personality perception on consumers' buying intentions. For that reason, it has been made in order to reveal which type of brand personality dimension is more effective on ...
Dilaysu Cinar, Cinar D.
core   +1 more source

Establishing an Apheresis Medicine Program in a Resource‐Constrained Setting: A 5‐Year Experience From Lagos, Nigeria

open access: yesTherapeutic Apheresis and Dialysis, EarlyView.
ABSTRACT Background Establishing a comprehensive apheresis medicine program in a resource‐constrained setting presents significant structural, financial, and logistical challenges. Despite the growing clinical importance of apheresis services globally, published experience from sub‐Saharan Africa remains sparse.
Folasade Adelekan‐Popoola   +4 more
wiley   +1 more source

Marketing of Private Labels

open access: yesInternational Journal of Business Strategy and Automation, 2021
Private labels are developed and sold by retailers and wholesalers. Private labels are gaining in importance and are competing with established brands. Private labels succeed because of certain critical factors. Such brands differentiate themselves and add value so that customers choose such brands over established brands.
openaire   +2 more sources

Private-Label Use and Store Loyalty [PDF]

open access: yesJournal of Marketing, 2008
The authors develop an econometric model of the relationship between a household's private-label (PL) share and its behavioral store loyalty. The model includes major drivers of these two behaviors and controls for simultaneity and nonlinearity in the relationship between them.
Ailawadi, K. L.   +2 more
openaire   +1 more source

Lipopolysaccharide uptake is augmented in lipopolysaccharide‐tolerant mouse macrophage‐like cells via increased CD14 expression

open access: yesFEBS Open Bio, EarlyView.
In normal (nontolerant) cells, CD14 is crucial for both LPS uptake and LPS signaling. In LPS‐tolerant cells, in which LPS‐induced TNF‐α and IFN‐β production is suppressed, there is a dramatic increase in surface CD14 expression. The overexpressed CD14 in LPS‐tolerant cells is responsible for the enhanced LPS uptake without inducing pro‐inflammatory ...
Saeka Nishihara   +3 more
wiley   +1 more source

Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research

open access: yesJournal of Retailing, 2022
Standard private labels (PLs) have been the topic of multiple prior reviews. Having been leapfrogged by business practice, the marketing literature has only recently witnessed a surge in interest in multi-tier PL offerings. These typically include a budget and/or premium tier in addition to the omnipresent standard PL tier.
Keller, Kristopher O.   +2 more
openaire   +3 more sources

Prodromal Lewy Body Disorder Features in REM Sleep Behavior Disorder With Biomarker‐Defined Synucleinopathy

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Isolated rapid eye movement sleep behavior disorder (iRBD) is a prodromal state for Lewy body disorders and exhibits biological heterogeneity that may influence clinical expression and progression. We examined clinical features in individuals with iRBD and biomarker‐defined synucleinopathy.
Daniel Weintraub   +24 more
wiley   +1 more source

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