Results 1 to 10 of about 13,765 (164)

How Cognition Influences Chinese Residents’ Continuous Purchasing Intention of Prepared Dishes under the Distributed Cognitive Perspective [PDF]

open access: yesFoods
Enhancing residents’ purchasing intention of prepared dishes is crucial for the sustainable development of the prepared dishes industry. Understanding how residents’ cognition influences their continuous purchasing intention can provide valuable insight ...
Yuelin Fu   +3 more
doaj   +4 more sources

Moderated Mediation Mechanism to Determine the Effect of Gender Heterogeneity on Green Purchasing Intention: From the Perspective of Residents’ Values [PDF]

open access: yesFrontiers in Psychology, 2022
This study determines gender differences in the generation logic for green purchasing intention within the framework of bounded morality and bounded self-interest and determines the causes of the attitude–behavior gap from a new perspective.
Xianchuan Yang   +6 more
doaj   +2 more sources

How Social Norms Influence Purchasing Intention of Domestic Products: The Mediating Effects of Consumer Ethnocentrism and Domestic Product Judgments [PDF]

open access: yesBehavioral Sciences, 2023
Buying domestic products has become increasingly important in many countries. As a form of social influence, social norms affect people’s domestic purchasing intentions and behavior.
Qifan Jia   +7 more
doaj   +2 more sources

Purchase Intention of Specialty Coffee [PDF]

open access: yesSustainability, 2020
The main aims of this study are: (1) to test whether the theory of planned behavior (TPB) is useful to explain the intention to purchase specialty coffee; (2) to analyze whether people more involved in social responsibility could manifest a different response from those not so interested in this matter concerning specialty coffee.
Patricio Ramírez-Correa   +3 more
openaire   +3 more sources

Do e-commerce, e-wallet use, and store location affect purchasing intention?

open access: yesJournal of Enterprise and Development, 2023
Purpose — The aim of this study is to examine the effect of e-commerce, e-wallet, and store location on consumer purchasing intention. Method — This research employed a quantitative research method, focusing on customers who had dined at Seblak Jeletet ...
Fazira Salsabila   +2 more
doaj   +1 more source

Interaction of social identity, empathy and planned behavior theories to understand domestic product purchasing intention [PDF]

open access: yesProblems and Perspectives in Management, 2019
The study intends to find out motivation behind domestic consumers’ decision to buy domestic products by focusing on the role of social identity and empathy.
Ishak Awaluddin, Wahyuniati Hamid
doaj   +1 more source

Structural Equation Modelling Analysis of Purchase Behavior of Halal Products

open access: yesIndonesian Journal of Halal Research, 2023
Indonesia is renowned for being home to the largest Islamic population globally, but the absence of a halal certification logo on products continues to be a cause for concern.
Sarika Zuhri   +5 more
doaj   +1 more source

Purchase of organic vegetables as a form of pro-environmental behaviour: Application of Norm Activation Theory [PDF]

open access: yesJournal of Central European Agriculture, 2021
The aim of this research was to explore the applicability of norm activation theory in the context of organic vegetables with intention to purchase as a variable of the interest.
Ivica Faletar   +2 more
doaj   +1 more source

Purchase intention and purchase behavior online: A cross-cultural approach [PDF]

open access: yesHeliyon, 2020
This article aims to explore the key factors on e-commerce adoption from elements of social psychology, such as attitude, subjective norms, perceived behavioral control, ease of use and perceived usefulness, introducing the study of non-traditional elements like buying impulse, compatibility, and self-efficacy in online stores, contrasting ...
Peña García, Nathalie   +3 more
openaire   +4 more sources

Intensi Pembelian Produk Ramah Lingkungan Berdasar Theory of Planned Behaviour [PDF]

open access: yesJurnal Manajemen Dan Kewirausahaan, 2021
This study explains one of the phenomena in Marketing Management, namely the purchasing intention of green products in generation Z. This study uses a modification of the theory development of Theory of Planned Behavior.
Bernadetta Diansepti Maharani   +2 more
doaj   +1 more source

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