Results 11 to 20 of about 35,905 (277)

Rebranding terror [PDF]

open access: yes, 2010
Ten years after its most devastating attack, al-Qaeda has turned into a franchiser, publisher, and occasional climate-change activist. Can the world’s most deadly terrorist group go mainstream and keep its edge?
Archetti, C
openaire   +3 more sources

Peranan Public Relations dalam Rebranding TVRI untuk Membentuk New Image

open access: yesJKG (Jurnal Komunikasi Global), 2020
Indonesian state-run television (TVRI) is a state-owned public broadcasting institution that aired since August 24, 1962. However, along with media development, TVRI has been largely abandoned by Indonesians.
Meinati Fajar Rizki
doaj   +1 more source

CORPORATE REBRANDING FRAMEWORK BY CGV CINEMAS (CORPORATE REBRANDING FRAMEWORK OLEH CGV CINEMAS)

open access: yesEdutech, 2018
. The purpose of research are to determine the stages of analysis, planning and eval-uation of corporate rebranding framework of CGV Blitz to be CGV Cinemas. This research uses descriptive method with qualitative data type. Data collection method used in
Silka Khairunnisa   +2 more
doaj   +1 more source

Names as Language and Capital. [PDF]

open access: yes, 2012
We analyzed what happens to a nursing home chain when private equity takes over, with regard to strategy, financial performance, and resident well-being.
Boerrigter, R., Nijboer, H.T.
core   +7 more sources

PEMBENTUKAN BRAND LOYALTY MELALUI REBRANDING DAN RATIONAL APPEALS

open access: yesJurnal Ekonomi dan Bisnis, 2017
In the competitive telecomunication industry, brand loyalty has become an important issue. Strong brand and marketing activity are becoming one of the critical levers for company’s differentiation and successed.
Dewi Zahrotul Munifa Dila
doaj   +1 more source

Positioning the Destination Product-Can Regional Tourist Boards Learn from Private Sector Practice? [PDF]

open access: yes, 1998
This article examines the role of positioning in the marketing of a tourism destination. The study focuses on the current positioning strategies pursued by the Regional Tourist Boards (RTBs) in England.
Connell J.   +9 more
core   +1 more source

The effects of corporate rebranding on customer satisfaction and loyalty: Empirical evidence from the Ghanaian banking industry

open access: yesCogent Business & Management, 2018
The study examined whether or not the rebranding activities in the Ghanaian banking industry, had any influence on customers’ perception on service quality, their level of satisfaction and their level of loyalty.
Bylon Abeeku Bamfo   +2 more
doaj   +1 more source

Real Urban Images: Policy and Culture in Northern Britain [PDF]

open access: yes, 2012
This paper explores recent attempts to re-imagine and re-brand northern British cities through processes of economic and (mainly) cultural regeneration.
Fenwick, John, Wharton, Chris
core   +1 more source

Food Packaging Rebranding Assistance for Vegetable Products of OkeFarm Neglasari Women Farmer Group

open access: yesEngagement: Jurnal Pengabdian Kepada Masyarakat, 2022
Packaging is one of the aspects that affecting the trust of consumers to a product. As a small enterprise, OkeFarm Neglasari Women Farmer had no packaging expert.
Dimas Bayu Pinandoyo   +2 more
doaj   +1 more source

MDMA Powder, Pills and Crystal: The persistance of ecstasy and the poverty of policy. [PDF]

open access: yes, 2009
Commonly known as ecstasy, MDMA has been central to the British acid house, rave and dance club scene over the last 20 years. Figures from the annual national British Crime Survey suggest that ecstasy use has declined since 2001. This apparent decline is
Measham, Fiona   +2 more
core   +1 more source

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