Results 21 to 30 of about 33,554 (259)
CORPORATE REBRANDING FRAMEWORK BY CGV CINEMAS (CORPORATE REBRANDING FRAMEWORK OLEH CGV CINEMAS)
. The purpose of research are to determine the stages of analysis, planning and eval-uation of corporate rebranding framework of CGV Blitz to be CGV Cinemas. This research uses descriptive method with qualitative data type. Data collection method used in
Silka Khairunnisa +2 more
doaj +1 more source
PEMBENTUKAN BRAND LOYALTY MELALUI REBRANDING DAN RATIONAL APPEALS
In the competitive telecomunication industry, brand loyalty has become an important issue. Strong brand and marketing activity are becoming one of the critical levers for company’s differentiation and successed.
Dewi Zahrotul Munifa Dila
doaj +1 more source
Food Packaging Rebranding Assistance for Vegetable Products of OkeFarm Neglasari Women Farmer Group
Packaging is one of the aspects that affecting the trust of consumers to a product. As a small enterprise, OkeFarm Neglasari Women Farmer had no packaging expert.
Dimas Bayu Pinandoyo +2 more
doaj +1 more source
BRAND COMMUNICATION OF TOURIST DESTINATIONS DURING THE COVID-19 PANDEMIC
This article explores the effective practices of brand communications of tourist destinations during the pandemic. The relevance of the chosen topic is due to the economic crisis caused by the pandemic and, as a consequence, the need to revise the brand ...
Iulia V. Berval, Guzel R. Karimova
doaj +1 more source
CORPORATE REBRANDING OF GRAMEDIA STORE (CORPORATE REBRANDING DI GRAMEDIA STORE)
. The purposes of this research are to determine the stages of analysis, planning, and evaluation of corporate rebranding process of Gramedia Book Store to be Gramedia Store to rise stakeholder’s awareness. The method used is descriptive qualitative with
Natasha Helena Kairupan +2 more
doaj +1 more source
A Study on Workforce Requirements at Besgrade Products Sdn. Bhd.
The Malaysian timber industry is a competitive industry that has the potential to grow. Since most of the production in this industry is for the export market, the global economic conditions and competition from other producing countries will ...
Russayani Ismail +4 more
doaj +1 more source
Micro, Small, and Medium Enterprises (MSMEs) Rebranding
Micro, Small, and Medium Enterprises (MSMEs) have great potential to drive the country's economy, especially in developing countries like Indonesia. However, many views often reveal that MSMEs have low competitiveness.
Dienni Ruhjatini Sholihah +2 more
doaj +1 more source
Abstract According to Nietzsche, “In every real [adult], a child is hidden that wants to play.” In everyday life, playfulness and competition can make routine or dull tasks more engaging and can offer educators opportunities to engage a learner in a more entertaining or interactive manner.
Judi Laprade
wiley +1 more source
Wpływ rebrandingu wizualnego marki na zachowania konsumenckie
This article examines the phenomenon of rebranding and its impact on consumer attitudes and opinions.
Anna Czernecka
doaj +1 more source
E-mail Marketing: Caso de Estudo InnovAction
E-mail marketing is a digital marketing channel that enables communication between companies and their customers or future/new customers. In a world where social media are more present than ever in our everyday lives, it was expected that e-mail ...
Marta Gomes +2 more
doaj +1 more source

