Regulatory fit and health behavior [PDF]
Psychology & Health, 2008 Everyone prefers health to ill-health, though some worry more about ill health than others and for others abstract health concerns seem to pale compared with the prospect of immediate hedonic pleasures. Two studies (n = 90, n = 70) utilized a 'fit' in self-regulatory focus approach (Higgins, 2000 ) to describe when and how worrying about health (versus
Uskul, Ayse K +2 more
openaire +6 more sources
Counterfactual thinking and regulatory fit [PDF]
Judgment and Decision Making, 2006 According to regulatory fit theory (Higgins, 2000), when people make decisions with strategies that sustain their regulatory focus orientation, they ``feel right'' about what they are doing, and this ``feeling-right'' experience then transfers to ...
Keith D. Markman +3 more
doaj +5 more sources
Regulatory Fit and Regulatory Mode Fit in Marketing Research:
Maketingu JanaruThis study identifies current research trends and proposes future directions through a systematic review of the marketing literature on regulatory fit theory from 2015 to 2025.
Hisaaki Watanabe, Ryota Suga
doaj +2 more sources
Promoting physical activity: the contribution of regulatory fit
Frontiers in Sports and Active LivingBackgroundExisting research primarily focuses on external strategies for promoting physical activity, while the influence of individual characteristics on engagement in physical activities has been largely overlooked.
Chao Sun +5 more
doaj +4 more sources
Impact of the anti-consumption lifestyle on brand attitudes via green advertising: The moderating effect of message types [PDF]
Innovative Marketing, 2021 The purpose of this study is to examine how anti-consumption lifestyles affect the brand attitude through the benefits (utilitarian environmental and warm glow) of green advertising.
Hee Jung Lee
doaj +1 more source
The Effect of regulatory fit on performance: A lab experiment [PDF]
پژوهشهای علوم شناختی و رفتاری, 2021 This study examines the effect of a fit between regulatory focus and goal orientation on performance in a cognitive task. According to regulatory fit theory, a fit between regulatory focus and goal orientation can have positive effects on performance ...
Rosa Hendijani, Mohammad Arab
doaj +1 more source
Impact of Regulatory Focus Orientations on Iranian Intermediate EFL Learners' Fluency and Accuracy in an L2 Oral Task Performance [PDF]
Teaching English Language, 2021 This study employed 2 theories of motivation (i.e., the regulatory focus and the regulatory fit) to examine how L2 students with different motivational compositions perform L2 oral tasks, especially in terms of accuracy and fluency. The researchers asked
Pardis Davoudian Dehkordi +2 more
doaj +1 more source
Harbingers of foul play: A field study of gain/loss frames and regulatory fit in the NFL [PDF]
Judgment and Decision Making, 2020 Do people cheat more when they have something to gain, or when they have something to lose? The answer to this question isn’t straightforward, as research is mixed when it comes to understanding how unethical people will be when they might acquire ...
Evan Polman +2 more
doaj +2 more sources
Influence of Regulatory Fit Theory on Persuasion from Google Ads: An Eye Tracking Study
Journal of Theoretical and Applied Electronic Commerce Research, 2021 Search engine marketing accounts for a high percentage of investment in platforms such as Google. Several studies have confirmed that users have a negative bias towards advertisements, so we apply social psychology theories via the elaboration ...
Yessica-Ileana Giraldo-Romero +4 more
doaj +1 more source
Regulatory Fit Demonstrates That Prohibitive Voice Does Not Lead to Low Performance Evaluation
Frontiers in Psychology, 2020 Voice behavior, the extra-role behavior of employees based on their sense of responsibility, plays an important role in organizational development. Research shows that an employee’s voice can have a positive impact on both the quality of decision-making ...
Lu Yang
doaj +1 more source