Results 261 to 270 of about 6,648,701 (280)

Marketing methods; relationship marketing

2002
openaire   +1 more source

Demonstrating the Value of Marketing

Journal of Marketing, 2016
Dominique Hanssens, Koen H. Pauwels
exaly  

A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry

Journal of Marketing, 2016
Cait Lamberton, Andrew Stephen
exaly  

Redefining social marketing with contemporary commercial marketing definitions

Journal of Business Research, 2010
Stephen Dann
exaly  

What Drives Managerial Use of Marketing and Financial Metrics and Does Metric Use Affect Performance of Marketing-Mix Activities?

Journal of Marketing, 2013
Imran Currim, Ofer Mintz
exaly  

Digital marketing: A framework, review and research agenda

International Journal of Research in Marketing, 2017
P K Kannan
exaly  

Social marketing: A pathway to consumption reduction?

Journal of Business Research, 2009
Ken Peattie, Sue Peattie
exaly  

Relationship Marketing

2016
Jonathan Groucutt, Cheryl Hopkins
openaire   +1 more source

Relationship Marketing:

Journal of Pharmaceutical Marketing & Management, 2002
openaire   +2 more sources

Green marketing orientation: Conceptualization, scale development and validation

Journal of Business Research, 2017
Karolos-Konstantinos Papadas, Marylyn Carrigan, George Avlonitis   +2 more
exaly