Results 11 to 20 of about 40,433 (266)

PENGARUH E-SERVICE QUALITY TERHADAP REPURCHASE INTENTION MELALUI MEDIASI CUSTOMER SATISFACTION PADA PEMBELIAN MAKANAN SIAP SAJI (RICE BOWL) PADA TARGET PASAR USAHA DAPUR NUSANTARA

Jurnal Performa, 2023
Dapur Nusantara is a business that runs in food field that sells products like rice bowl with Indonesian typical taste. The purpose of this research is to find out the effect of e-service quality on repurchase intention, e-service quality on customer ...
Jonathan Kevin Djojokusumo, Tommy Christian Efrata, Tommy Christian Efrata, Lili Kristanti, Lili Kristanti   +4 more
doaj   +1 more source

The Determinants Factor on Repurchase Intentions

International Journal of Management Science and Application, 2023
Changes in consumer lifestyles must be a particular concern in identifying aspects of marketing in finding new target markets as one of the trends that have become the favourite of society in developing economies, i.e., shopping trends. This study focuses more on examining the effect of visual merchandising, store atmosphere, and impulse buying as a ...
Siti Ummi Arfah Nasution, Siti Wardah Praditina Nasution   +1 more
openaire   +1 more source

REPURCHASE INTENTION PADA BITCOIN DI INDONESIA

Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA), 2023
Investasi pada Bitcoin di Indonesia meningkat setiap tahunnya, hal ini dikarekan para investor yang melihat peluang keuntungan yang baik dan mengerti pentingnya untuk melakukan investasi. Hal ini juga didasari, bahwa bitcoin sebagai wadah investasi yang dianggap mudah untuk digunakan menjadi pilihan para investor.
Ervinasari Harianja, Lady Lady, Ferdinand Nainggolan   +2 more
openaire   +1 more source

Digital Communication: Bridge to Repurchase Intention

Interdisciplinary Social Studies, 2023
Background: According to the Top Brand Index (TBI) statistics for 2021, Milo was ranked fifth in the ready-to-drink liquid milk category. Furthermore, in the Milk Powder category, Milo was picked third out of four milk brands in the same year. Aim: This study examines the impact of Brand Familiarity, Brand Love, and e-WOM on Brand Attitude and the ...
Hendrik Batoteng, Surahman Surahman, Bela Barus, Patimah Patimah, Gloria Adelaide Batoteng, Rahmah Athaya Aulia   +5 more
openaire   +1 more source

The role of self-brand connection to mediate the effect of customer satisfaction on repurchase intention in moderation of lovemark [PDF]

International Journal of Data and Network Science, 2023
Repurchasing in the future reflects the success of a business that can build customer loyalty, which happens because the company can meet the needs and expectations of consumers.
Ni Ketut Seminari, I Ketut Rahyuda, I Putu Gde Sukaatmadja, Tjok Gde Raka Sukawati   +3 more
doaj   +1 more source

PENGARUH BAURAN PEMASARAN TERHADAP NIAT BERLANGGANAN KEMBALI PADA HARIAN UMUM TIMOR EXPRESS DI KOTA KUPANG

Journal of Management Small and Medium Enterprises (SME's), 2019
This study aims to analyze the influence of the Marketing Mix (Product, Price, Distribution and Promotion) on the Reguler Repurchase Intention. The method used in this study is a quantitative method that was done through data collection, interpretation ...
Markus Agustinus Foes, Antonio E.L. Nyoko, Paulina Y. Amtiran   +2 more
doaj   +1 more source

ETHICAL ETHNIC FASHION AND REPURCHASE INTENTION

, 2022
Abstract: This research aims to develop new constructs and indicators needed to investigate customer repurchase intentions by determining the effect of ethical ethnic fashion, subjective norm, and attitude as mediating variables by applying the Theory of Reasoned Action (TRA).
MALAHAYATI, JASMAN J. MA'RUF, PERMANA HONNEYTA LUBIS, SORAYANTI UTAMI   +3 more
openaire   +1 more source

MODEL REPURCHASE INTENTION PADA GENERASI MILENIAL

Referensi : Jurnal Ilmu Manajemen dan Akuntansi, 2023
Pentingnya repurchase intention dalam bidang ilmu pemasaran menjadi salah satu aspek yang harus diperhatikan, hasil akhir dari sebuah produksi barang dan jasa salah satu diantaranya adalah minat pembelian ulang. Kondisi tersebut menjadikan perusahaan untuk melakukan starategi-strategi persaingan usaha yang harus dilakukan, Kebutuhan manusia akan suatu ...
Moehadi Moehadi, Imda Safitri
openaire   +1 more source

Analisis Unsur yang berperan terhadap Repurchase Intention

E-Jurnal Manajemen Trisakti School of Management (TSM), 2023
The purpose of this study was to determine the effect of brand positioning, brand image, and perceived price on repurchase intention for certain products. The design of this thesis research uses descriptive research and causality research, measurement of each variable using a Likert scale with 5 points.
Syfa Nur Azqia, Aulia Danibrata
openaire   +1 more source

The Social Dynamics of Customer Orientation, Service Quality, and Repurchase Intention in Automotive Dealerships: A PLS-SEM Analysis [PDF]

Journal of Applied Structural Equation Modeling
Using a social exchange theory perspective, this study examines the impact of customer orientation on the social dimensions of service quality (assurance, responsiveness, and empathy).
Supa Malakar, Felicito Jabutay, Sasithorn Suwandee, Tan Limpachote   +3 more
doaj   +1 more source