Results 61 to 70 of about 17,346 (265)
Agribusiness, EarlyView.ABSTRACT Farmers markets provide a direct‐to‐consumer marketing path for farmers and small businesses, facilitating customer discovery and product refinement. This paper explores farmers markets as a business incubator, with a focus on beginning vendors and resilience to a shock, namely, COVID‐19 market restrictions.
Mallory L. Rahe +2 more
wiley +1 more source
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
Agribusiness, EarlyView.ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source
Agribusiness, EarlyView.ABSTRACT Despite the broad focus on necessity‐ and opportunity‐driven entrepreneurship in research and policy, the entrepreneurial dichotomy within the agribusiness context has not been adequately addressed. This study contributes to closing this knowledge gap by examining youth's perceptions of agribusiness through the lens of the push‐pull motivation
Cool Dady Mangole +6 more
wiley +1 more source
Cleaner and Responsible ConsumptionAs sustainability gains prominence in the beverage sector, the need for related product information on the demand side is rising accordingly. Thus, this study examines how biospheric values, greenwashing accusations, and health consciousness influence ...
Christopher Maász +2 more
doaj +1 more source
U.S. Consumer Preferences for Cage‐Free Eggs and Hen Housing Policies
Agribusiness, EarlyView.ABSTRACT Farm animal welfare (FAW) continues to be a divisive issue in the egg industry. In the United States, 10 states and most major retailers have implemented policies or voluntary pledges to transition to 100% cage‐free egg sales. We use best‐worst scaling and discrete choice experiments to evaluate U.S.
Vincenzina Caputo +3 more
wiley +1 more source
Retail Marketing of Menthol Cigarettes in Los Angeles, California: a Challenge to Health Equity. [PDF]
Prev Chronic Dis, 2021 Smiley SL +6 more
europepmc +1 more source
Agribusiness, EarlyView.ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
Sportscape Variables and Spectator Satisfaction Towards Willingness to Return to Designated Professional Women’s Soccer Events [PDF]
African Journal of Hospitality, Tourism and LeisureWomen's sports research has experienced growing interest from sports marketers to better understand how and why individuals visit stadiums to support their teams. The stadium’s physical environment which is regarded as the “sportscape”, purported to have
Peace Nhlawutelo MABASA +1 more
doaj +1 more source
Agribusiness, EarlyView.ABSTRACT Market‐based solutions are increasingly tested to address aflatoxin issues in peanuts in developing countries. Although previous studies have found that Haitian grocery store shoppers are willing to pay a 21% premium for peanut butter with levels of aflatoxin that meet international standards, no information is available for the much larger ...
Phendy Jacques +2 more
wiley +1 more source
Return and Volatility Spillovers Among Major Cotton Markets
Agribusiness, EarlyView.ABSTRACT This study explores return and volatility transmission among major cotton markets. Several events have disrupted cotton supply and demand in recent years, leading to heightened price volatility and significant shifts in market interconnections.
Susmitha Kalli +3 more
wiley +1 more source