Results 121 to 130 of about 1,591 (196)

Retro-marketing to Generation Y: Selling Study Abroad to Students

open access: yes, 2016
In 2007/8, a ‘new’ UK university business school sent ten students from a single internationally-focussed programme to study abroad. In 2013/14, almost three hundred students from across the board applied to go abroad the following year.
Lichy, Jessica, Pearce, Alison
core  

Retro marketing e inovação empresarial em Portugal

open access: yes, 2019
Quando se começou a estudar o retro marketing no final do século XX, temeu-se que se tratasse apenas de uma obsessão dos gestores de marketing pelo passado. No entanto, a atenção do marketing pelo passado e pela nostalgia a ele associado não desapareceu e parece ganhar importância. As empresas vêm no retro marketing uma estratégia muito menos arriscada
openaire   +1 more source

Old and new approaches to marketing. The quest of their epistemological roots

open access: yes
In recent years the marketing discipline faced a considerable increase in the number of approaches. Some of the new "labels" are probably just new names advertised to sell old products.
Volpato, Giuseppe, Stocchetti, Andrea
core  

Adverse Events and Immunization Errors Following a Mass Immunization Campaignwith TAK-003 in Dourados, Brazil: A Post-Marketing Safety Surveillance Analysis. [PDF]

open access: yesJ Med Virol
Anschau LCK   +9 more
europepmc   +1 more source

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