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A Sales Execution Strategy Guide for Technology Startups [PDF]
Technology Innovation Management Review, 2011 The majority of startups fail to consider sales execution as part of their overall strategy. This article demonstrates how a sales execution strategy can help a company take a product or service to market more efficiently and effectively by focusing on ...
Ian Gilbert, Stephen Davies
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Online banking and privacy: redesigning sales strategy through social exchange
, 2021 Purpose: This paper advocates for banks to understand customers' online privacy concerns, use those insights to segment consumers and design tailored sales strategies to build a mutual relationship through a social exchange that produces a competitive ...
Liyanaarachchi, G +2 more
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Influence of change in sales networks on a firm’s sales strategy [PDF]
, 2014 This research revolves around two major theoretical topics: international network and international sales. The study aims to combine both distinct research areas in order to understand how changes in the sales network influence the sales strategy of the firm. The focus is hereby on born global companies respectively international new ventures. For this
Sandau, Alexander
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Business Strategy Moderating Effect on the Relationship between Firms’ Social Responsibility Dimensions and Value Creation [PDF]
پژوهشهای تجربی حسابداری, 2022 The purpose of this paper is to value the economic, ethical and legal dimensions of corporate social responsibility by a new method and their impact on firms’ value creation, according to the moderating effect of business strategy. To do this, a combined
Leila Asadi +3 more
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The changing role of sales: viewing sales as a strategic, cross-functional process [PDF]
, 2009 Purpose – Although there is substantial practitioner evidence for changes in the role and functioning of sales in the twenty-first century, there is little academic research charting new directions for the sales function in a business- to-business ...
Davies, Iain A. +3 more
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Neutrosophic Set Theory in E-Commerce Evaluation: A Novel Approach to Sales Strategy Optimization [PDF]
Neutrosophic Sets and SystemsIn practical terms, the most accurate term to use is “language economy”, which translates as contemporary languages. It is possible to infer that language interacts indirectly with people’s lives, influencing their way of socializing and lifestyle.
Benjhall Jordan Camargo Vilcapoma +2 more
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Jurnal Pendidikan dan Kewirausahaan, 2023 Promotional strategy is a strategy used by companies producing goods or services to be launched into the market commercially. Marketing strategy is the determination of policies and plans, goals and objectives that are carried out to achieve the ...
Amil Solihin +2 more
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Penerapan Data Mining Menggunakan Algoritma Apriori Terhadap Data Transaksi Penjualan Bisnis Ritel
Edumatic, 2020 Retail business in West Java province ranks fourth most. This indicates that there is an increase in retail business competition followed by an increase in information technology implementation. The problem of stacking stocks that could harm retail store
Robby Takdirillah
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Strategic Channel Management of Saint Bernhard Winery: Direct Versus Indirect Sales [PDF]
Wine Business Journal, 2018 The case explores the marketing strategy of a German winery with a focus on sales and channel management. Mr. Voss, the CEO of a state-owned winery and the central character of the case has realized a turn-around of the winery in the last ten years.
Marc Dressler
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International Sales and Distribution Strategies [PDF]
, 2021 AbstractThis chapter covers the history of the international market development of the researched firms and in addition how these companies established agent networks, built sales subsidiaries worldwide, or enlisted partnerships, and how they reacted to constantly changing market developments requiring adjustments in their distribution networks.
Jean-Pierre Jeannet +3 more
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