Results 21 to 30 of about 78,410 (306)
With the deepening reform of the power system, power sales companies need to adopt new power sales strategies to provide customers with better economic marketing solutions.
Hongli Liu +4 more
doaj +1 more source
Relationship between marketing strategy and profitability in industrial firms: Evidence from Jordan [PDF]
A marketing strategy is a firm’s overall plan for reaching prospective consumers and turning them into permanent customers of their services or products.
Mohammad Fawzi Shubita
doaj +1 more source
Relationship Management: a sales role, or a state of mind? An investigation of functions and attitudes across a business-to-business sales force [PDF]
Commentators suggest that the business-to-business sales role is changing and evolving into relationship management. Previous research indicates that a relationship management role is very different from ‘traditional' sales, and that it may require a ...
Holt, Sue +2 more
core +1 more source
FORMULASI STRATEGI DISTRIBUSI PRODUK SUSU BUBUK DI PT XYZ
Milk consumption in Indonesia is projected to increase by 4% annually. Responding to current conditions, PT XYZ as a powder milk producer in Indonesia must be able to increase sales volume. Currently, PT XYZ has 9 sales distribution areas.
Dwi Intan Widyastutie +2 more
doaj +1 more source
STRATEGI BERSAING PERUSAHAAN DAN KINERJA PERUSAHAAN
This research sets out to examine about effect of (1) ratio SGA/Sales on company performance (2) ratio Sales/CoGS on company performance in which variable ratio of SGA/Sales and Sales/CoGS used to measure generic strategy of product differentiation ...
Seto Sulaksono Adi Wibowo +2 more
doaj +1 more source
THE SOLUTION OF MATHEMATICAL MODEL OF OTOBUS TICKET SALES WITH REFERRAL MARKETING STRATEGY
One of the ways to involve customers in marketing strategies is known as the referral strategy. This strategy has been applied in various fields for marketing, one of which is in the field of transportation.
Dewa Putu Wiadnyana Putra +1 more
doaj +1 more source
The Supply Chain Management Marketing Strategy Analysis in Increasing the Sales Volume
Each company has a strategy that is different from the others to market its products. Marketing strategy is very important because it supports the survival of a company.
Rifki Akmal Tanjung +2 more
doaj +1 more source
Presale Strategy for a Dual-Channel Retailer Considering Sales Effort
We study the presale strategy and decision-making problems for a retailer selling products. Based on the penetration and skimming pricing strategies, we consider the characteristics of consumer market segmentation and valuation heterogeneity, focus on ...
Shuai Feng, Jiqiong Liu, Xiaojian Hu
doaj +1 more source
From the interdisciplinary perspective of industrial economics and behavioral finance, this study establishes a noncooperative-cooperative biform game model between new energy enterprises and traditional energy enterprises.
Lei Wang +4 more
doaj +1 more source
Uji Efektivitas Sponsorship Produk Bearing Racing pada PT. SKF Indonesia Periode 2008 - 2012
The highest achievement of marketing is sales transaction, so the marketing strategy should have impacts on sales. Promotion in the form of sponsorship has just been conducted by PT. SKF Indonesia since 2010-2011.
Septian Willy Yanto +1 more
doaj +1 more source

