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A Sales Execution Strategy Guide for Technology Startups [PDF]

open access: yesTechnology Innovation Management Review, 2011
The majority of startups fail to consider sales execution as part of their overall strategy. This article demonstrates how a sales execution strategy can help a company take a product or service to market more efficiently and effectively by focusing on ...
Ian Gilbert, Stephen Davies
doaj  

The Supply Chain Management Marketing Strategy Analysis in Increasing the Sales Volume

open access: yesAlmana: Jurnal Manajemen dan Bisnis, 2023
Each company has a strategy that is different from the others to market its products. Marketing strategy is very important because it supports the survival of a company.
Rifki Akmal Tanjung   +2 more
doaj   +1 more source

International Sales and Distribution Strategies [PDF]

open access: yes, 2021
AbstractThis chapter covers the history of the international market development of the researched firms and in addition how these companies established agent networks, built sales subsidiaries worldwide, or enlisted partnerships, and how they reacted to constantly changing market developments requiring adjustments in their distribution networks.
Jean-Pierre Jeannet   +3 more
openaire   +1 more source

Presale Strategy for a Dual-Channel Retailer Considering Sales Effort

open access: yesIEEE Access, 2021
We study the presale strategy and decision-making problems for a retailer selling products. Based on the penetration and skimming pricing strategies, we consider the characteristics of consumer market segmentation and valuation heterogeneity, focus on ...
Shuai Feng, Jiqiong Liu, Xiaojian Hu
doaj   +1 more source

STRATEGI BERSAING PERUSAHAAN DAN KINERJA PERUSAHAAN

open access: yesRiset Akuntansi dan Keuangan Indonesia, 2017
This research sets out to examine about effect of (1) ratio SGA/Sales on company performance (2) ratio Sales/CoGS on company performance in which variable ratio of SGA/Sales and Sales/CoGS used to measure generic strategy of product differentiation ...
Seto Sulaksono Adi Wibowo   +2 more
doaj   +1 more source

Best marketing strategy selection using fractional factorial design with analytic hierarchy process

open access: yesMethodsX, 2020
: Marketing strategies selection for the purpose of increasing the sales revenue is an essential problem that can face any marketing team. Many companies facing difficulties of identifying the best marketing strategy for certain product or service ...
Anas Al-Dawalibi   +2 more
doaj   +1 more source

Uji Efektivitas Sponsorship Produk Bearing Racing pada PT. SKF Indonesia Periode 2008 - 2012

open access: yesBinus Business Review, 2013
The highest achievement of marketing is sales transaction, so the marketing strategy should have impacts on sales. Promotion in the form of sponsorship has just been conducted by PT. SKF Indonesia since 2010-2011.
Septian Willy Yanto   +1 more
doaj   +1 more source

The Mechanism of Green Transition of Energy Enterprises Applying Noncooperative–Cooperative Biform Game Model

open access: yesSystems
From the interdisciplinary perspective of industrial economics and behavioral finance, this study establishes a noncooperative-cooperative biform game model between new energy enterprises and traditional energy enterprises.
Lei Wang   +4 more
doaj   +1 more source

Sales Strategy by Determining Tenant Position at Sriwijaya State Polytechnic Through Association Rules Analysis

open access: yesIJEBD (International Journal of Entrepreneurship and Business Development), 2022
Purpose: The purpose of this research is to optimize the usefulness of sales transaction reports in Sriwijaya State Polytechnic (Polsri) foodcourt and extract sales transaction report data to become the knowledge that can be used in sales strategies ...
Indra Griha Tofik Isa
doaj   +1 more source

Strategy of Sales

open access: yesDiogenes, 2019
Each organization operates in a particular market to make a profit. The company reports revenue in cases of sale of the goods or services produced. Sustainable business must be continuous and guaranteed by the sales lifecycle.This can help a business withstand the test of time, competitors, trends and market changes.
openaire   +1 more source

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