Results 241 to 248 of about 900 (248)

Shopper Intimacy: A Practical Guide to Leveraging Marketing Intelligence to Drive Retail Success

Journal of Product and Brand Management, 2012
exaly  

Influencing Unplanned Discretionary Purchases Through Shopper Marketing: An Exploratory Field Study of Australian Oysters

Journal of International Food and Agribusiness Marketing
Meredith Lawley
exaly  

Shopper Marketing in a Digital Era

openaire   +1 more source

The Personalizing Shopper and Marketplace Relationships

Journal of Segmentation in Marketing, 2000
exaly  

Rebranding bread: a shopper marketing success story

The Business & Management Collection, 2016
openaire   +1 more source

ORGANIZATIONAL STRATEGY: A CASE STUDY ON STRATEGIC ALIGNMENT BETWEEN IT AND SHOPPER MARKETING AREAS ESTRATEGIA ORGANIZACIONAL: UM ESTUDO DE CASO SOBRE O ALINHAMENTO ESTRATEGICO ENTRE A TI E A AREA DE SHOPPER MARKETING

Fernando José Barbin Laurindo
exaly  

A slightly different ball game: The challenges of marketing to the shopper

2012
exaly  

Fashion, Social Marketing, and the Eco-Savvy Shopper

2016
openaire   +1 more source