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UTILITARIAN SHOPPING VALUE AND HEDONIC SHOPPING VALUE TO IMPROVE CUSTOMER SATISFACTION AND REPURCHASE INTENTION ON E-COMMERCE BUSINESS

open access: yesJurnal Aplikasi Manajemen, 2021
This study aims to examine and analyze the relationships between motivation shopping value, repurchase intention, and customer satisfaction on Lazada Indonesia’s ecommerce consumers in Malang City.
Nova Andriani   +2 more
doaj   +2 more sources

Sales Promotion, Hedonic Shopping Value, and Impulse Buying on Online Consumer Websites [PDF]

open access: yesSHS Web of Conferences, 2020
The phenomenon in the increasing fashion business is caused by online shopping activity, especially in fashion products. In this research, shopping activity is focused on online shopping.
Kempa Sesilya   +2 more
doaj   +2 more sources

Shopping value, trust, and online shopping well-being: a duality approach [PDF]

open access: yesMarketing Intelligence & Planning, 2020
PurposeBased on a duality approach, this study examines the path from utilitarian value via cognitive trust versus hedonic value via affective trust in online shopping well-being. This study also explores the moderating role of extraversion in the relationships between shopping value and trust.Design/methodology/approachA data set collected from 648 ...
Nghia, Ho Trong   +2 more
openaire   +3 more sources

Shopping Lifestyle as a Mediation Variable in the Effect of Hedonic Shopping Value on Buying Impulse in Online Shop [PDF]

open access: yesJurnal Apresiasi Ekonomi, 2019
Development of information technology, especially the internet is rapid a major impact for all aspects, not least the development of business and marketing.
Liantifa, M. (Melifia)   +1 more
core   +3 more sources

FORECASTING OF SATISFACTION AND REVISIT INTENTION OF INDONESIA SHOPPERS IN SHOPPING MALLS [PDF]

open access: yesMIX: Jurnal Ilmiah Manajemen, 2017
. Due to tight competition, changing value proposition of customer and shifting of mall functions become center for leisure purposes, shopping mall developer must focus on create shopper satisfaction to influence their post-transaction behaviors.
Risca Fitri Ayuni
doaj   +3 more sources

PENGARUH FASHION INVOLVEMENT, SHOPPING LIFESTYLE, HEDONIC SHOPPING VALUE DAN POSITIVE EMOTION TERHADAP IMPULSE BUYING PRODUK FASHION PADA PELANGGAN DUTA MALL BANJARMASIN

open access: yesAt-Tadbir: Jurnal Ilmiah Manajemen, 2019
This research is intended to find out and analys the effect between fashion involvement (X1), shopping lifestyle (X2), hedonic shopping value (X3) and positive emotion (X4) as exogenous variable towards  impulse buying (Y1) as endogenous variable to the ...
Irma Sucidha
doaj   +2 more sources

PERCEIVED VALUE DIMENSIONS OF SHOPPING TOURISM

open access: yesManajemen dan Bisnis, 2012
Superior customer value is essential to win competition. The perception of customer value has grown in interest since it has been found to have stable impacts on satisfaction, behavioral intentions and ultimately business performance.
Ratna Roostika
doaj   +2 more sources

CONSUMER SHOPPING BEHAVIOR IN INDONESIA AND THAILAND: HEDONIC AND UTILITARIAN SHOPPING VALUES

open access: yesJurnal Ekonomi dan Bisnis Airlangga
Introduction: Shopping value, which influences shopping experiences, has garnered attention and constitutes a well-studied topic in marketing. This study aimed to measure and describe differences in consumer shopping behavior between Thailand and ...
Hendri Pujianto, Fithri Setya Marwati
doaj   +4 more sources

PENGARUH ATMOSFER PUSAT BELANJA PADA SHOPPING VALUE

open access: yesJurnal Siasat Bisnis, 2015
At the moment, the creation of shopping environment design that provides certain sensation and experience become strategy of the shopping center. This research aims to find out about the influence of shopping center’s atmosphere towards shopping value ...
Astrid Kusumowidagdo   +2 more
doaj   +9 more sources

Sustainable Apparel Consumption: Personal Norms, CSR Expectations, and Hedonic vs. Utilitarian Shopping Value

open access: yesSustainability, 2023
The sustainable consumption trend is gaining popularity among Gen Z. Guided by the environmental awareness construct, Norm Activation Model, corporate social responsibility paradigm, and shopping value perspective, this study aims to assess how ...
Carolyn A. Lin, Xihui Wang, Yukyung Yang
semanticscholar   +1 more source

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