Pengaruh Hedonic Shopping Motivations terhadap Impulsive Buying pada Konsumen Produk Fashion
Penelitian ini memiliki tujuan untuk mengetahui pengaruh hedonic shopping motivations terhadap impulsive buying pada konsumen produk fashion. Penelitian ini dilakukan kepada 160 responden dengan rentang usia 19 – 25 tahun dan pernah melakukan pembelian ...
Diyah Ranasari, Fajrianthi Fajrianthi
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Determinants of impulsive buying among Hindu women: The impact of CRM in the retail industry [PDF]
Bali's culture is synonymous with its inhabitants' practice of celebrating religious holidays. Hindu women in Bali often purchase ritual equipment.
Gede Bayu Rahanatha +3 more
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Shopping Value Resonance of Household Appliance and Purchase Intentions in E-Commerce
This study investigates shopping value resonance as a novelty concept that can bridge monetary promotion to purchase intentions on e-commerce platforms. Previous research has revealed that monetary promotion does not affect purchase intentions.
Makmur Sujarwo, Farida Indriani
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Do emotions bring customers to an environment: Evidence from Pakistani shoppers?
The purpose of this study is twofold: First, it examines the impact of emotional states and shopping evaluations on customers’ store choice intentions before entering the store; second, what atmospheric factors and shopping value evaluations affect ...
Saira Aziz +5 more
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The influence of consumer personality traits on mobile shopping intention [PDF]
Purpose – This study aims to increase the understanding of the drivers of mobile shopping, by analyzing when and how two personality traits – value consciousness and shopping enjoyment – impact mobile shopping intention through usefulness and ease-of-use
Zaira Camoiras-Rodriguez +1 more
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sWOM and Online Shopping within a Disease Menace: The Case of Vietnam
Although electronic word-of-mouth via social networking sites (or sWOM) greatly induced online shopping, its importance in shopping decisions during the coronavirus disease (COVID-19) pandemic has not been holistically considered. Based on the necessity
Xuan Cu Le, Ba Quyet Chu
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Shopping value, trust, and online shopping well-being: a duality approach [PDF]
PurposeBased on a duality approach, this study examines the path from utilitarian value via cognitive trust versus hedonic value via affective trust in online shopping well-being. This study also explores the moderating role of extraversion in the relationships between shopping value and trust.Design/methodology/approachA data set collected from 648 ...
Nghia, Ho Trong +2 more
openaire +2 more sources
A General Attitude towards Shopping and Its Link with Basic Human Values in the UK
Prior literature about shopping has focused mostly on specific aspects such as on attitudes towards specific products or shopping practices. A General Shopping Attitude (GSA), capturing how much an individual is attracted by shopping in general, has ...
Francesco Rigoli
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Shopping malls are subjected to a lot of changes during the COVID-19 pandemic, especially in the Philippines. The objective of the study was to evaluate the influence of service quality, hedonic, and utilitarian value of malls on shopping mall goers ...
Ardvin Kester S. Ong +4 more
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A commentary on social & experiential (e-)retailing and (e-)shopping deserts [PDF]
Purpose – The last ten years have seen a gradual withdrawal of retail facilities from many local areas and the consequent growth of ‘shopping deserts’, resulting in social and health disbenefits. This paper examines the potential for e-shopping to fill
Chanaka Jayawardhena +4 more
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